Enterprise Resource Planning IIBM EXAM ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

Enterprise Resource Planning IIBM EXAM ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

Enterprise Resource Planning

Part one:
Multiple choice:
1. Which of the following describes an ERP system? (1)
a. ERP systems provide a foundation for collaboration between departments
b. ERP systems enable people in different business areas to communicate
c. ERP systems have been widely adopted in large organizations to store critical knowledge used to make the decisions that drive the organization’s performance.
2. The responsibilities of the office manager in a firm that produces electronics spares is: (1)
a. Everything in the office runs efficiently
b. Furniture and other equipment in the office is adequate
c. Processing all the incoming official mail and responding to some
d. All of the above
d. All of the above
3. Physiological Barriers of listening are:
(1)
a. Hearing impairment
b. Physical conditions
c. Prejudices
d. All of the above
4. What is the main function of Business Communication: (1)
a. Sincerity
b. Positive language
c. Persuasion
d. Ethical standard
IIBM Institute of Business Management
Examination Paper of Enterprise Resource Planning
END OF SECTION A
 This section consists of Caselets.
 Answer all the questions.
 Each Caselet carries 20marks.
 Detailed information should form the part of your answer (Word limit 150 to 200 words).
5. Which presentation tend to make
you speak more quickly the
unusual: (1)
a. Electronic
b. Oral
c. Both „a‟ and”b”
d. None of the above
6. Labov’s Storytelling Model based
on: (1)
a. Communication through
speech
b. Language learning
c. Group Discussions
d. None of the above
7. Diagonal Communication is
basically the: (1)
a. Communication across
boundaries
b. Communication between the
CEO and the managers
c. Communication through
body language
d. Communication within a
department
8. Direct Eye contact of more than 10
seconds can create: (1)
a. Discomfort &Anxiety
b. Emotional relationship
between listeners and
speakers
c. Excitement
d. None of the above
9. How to make Oral Communication
Effective? (1)
a. By Clarity
b. By Brevity
c. By Right words
d. All of the above
10. Encoding means: (1)
a. Transmission
b. Perception
c. Ideation
d. None of the above
Part Two:
1. Define ERP? (5)
2. What are ERP packages? (5)
3. What are the reasons for the explosive growth of the ERP market? (5)
4. What is Business Integration and how do the ERP systems achieve it? (5)
Section B: Caselets (40 marks)
IIBM Institute of Business Management
Examination Paper of Enterprise Resource Planning
Caselet1
With eight plants globally running from a single ERP instance on a server in Zeeland, Michigan,
the IT team faced the challenges of scaling their systems to support the global growth fueling
their company’s expansion. Running IQMS’ manufacturing ERP system delivered via Hosted
Managed Services (HMS) provides Ventura Manufacturing the most economical system
architecture for greater scalability and efficiency as well as to attain disaster recovery goals.
Ventura is an award-winning semi-automated assembly and production company that serves
the automotive, office furniture, education seating, and molding and assembly of optical silicone
industries globally. Headquartered in Zeeland, Michigan, the company has multiple plants in
Zeeland in addition to plants in Budaörs, Hungary, Saltillo, Mexico and Shanghai, China.
As demand for Ventura’s services grew and the company began attracting customers
worldwide, it was apparent the dependency on a single ERP system on-premise in Zeeland,
Michigan was becoming an impediment to faster growth. “Relying on a single system to manage
our global plants was proving to be a huge scale challenge,” said Joel Boyles, IT Team Lead at
Ventura Manufacturing.
Ventura’s customer base is globally-based and to serve them as responsively and effectively as
possible, Ventura made the decision to open new production plants in Hungary and Shanghai,
China.
With eight plants globally running from a single ERP instance on a server in Zeeland, Michigan,
the IT team faced the challenges of scaling their systems to support the global growth fueling
their company’s expansion. The IT Teams at Ventura prides itself on offering live support to any
plant, anywhere in the world that needs help, anytime. “When we just had the plants in Mexico
and Hungary, our existing staff could scale to support the calls coming from plants for help with
their IT systems and take care of ERP-related tasks,” Joel said. When the Shanghai, China
facility went online, Ventura was reaching the limits of scale and speed with their IT teams and
the system running on-premise in Zeeland.
As demands increased on the system, so did concerns over Availability and Disaster Recovery
Objectives the IT Team had defined. Two metrics that are of specific interest to Ventura’s IT
team are the Recovery Time Objective (RTO) and Recovery Point Objective (RPO). IT defined
the RTO goal as 8 hours and the RPO as 15 minutes, achievable on a 24/7 basis. To accomplish
these goals, Ventura would need to create an entirely new system platform that could scale
more efficiently with their growing business. The new platform would also need to increase the
speed of system updates, which had been a problematic area in the past for the single system to
complete.
Joel Boyles, IT Team Lead, says the challenges of scalability and disaster recovery are what
drove the urgency for Ventura to decide that Hosted Managed Services (HMS) from IQMS was
the best possible solution. “Plant system updates including MRP were taking at least 2 hours
IIBM Institute of Business Management
Examination Paper of Enterprise Resource Planning
per plant, which translated into our IT teams having 24/7 shifts in our Zeeland-based IT
offices,” Joel said. “Clearly we had to redefine our system architecture for greater scalability and
speed.”
Ventura chose IQMS’ Enterprise IQ delivered via Hosted Managed Services (HMS) because it
was the most economical and fastest option for solving the system performance challenges and
attaining the disaster recovery goals the company has. Under the IQMS HMS purchase option,
software licenses are owned in perpetuity by Ventura and hardware and platform software is
provided by the IQMS data center. IQMS is managing the Ventura systems today in a secure data
center environment. Ventura’s IT team can gain access to key system metrics and key
performance indicators anytime via any browser-enabled laptop, tablet or smart phone.
Questions
1. How Ventura Defined A Global Roadmap To Greater Speed And Reliability? ( 20)
Caselet 2
Enterprise resource planning (ERP) is business management software—usually a suite of
integrated applications—that a company can use to store and manage data from every stage of
business, including:
•Product planning, cost and development
•Manufacturing
•Marketing and sales
•Inventory management
•Shipping and payment
Functions of ERP
• ERP provides an integrated real-time view of core business processes, using common
databases maintained by a database management system. ERP systems track business
resources—
 cash, raw materials, production capacity—and the status of business commitments:
orders, purchase orders, and payroll.
• The applications that make up the system share data across the various departments
(manufacturing, purchasing, sales, accounting, etc.) that entered the data.
• ERP facilitates information flow between all business functions,
ERP Implementation
Success
Company Background
 Cadbury is a British multinational confectionery company owned by Mondelēz
International.
 It is the second largest confectionery brand in the world after Wrigley's.
 Founder: John Cadbury
 Founded in: 1824, B Currently, Cadbury India operates in four categories viz. Chocolate
Confectionery, Milk Food Drinks, Candy and Gum category. In the Chocolate
IIBM Institute of Business Management
Examination Paper of Enterprise Resource Planning
Confectionery business, Cadbury has maintained its undisputed leadership over the
years.
ERP Implementation
Cadbury turns out, in recent years, Kraft implemented SAP ERP 6.0 (System Analysis and
Program Development) in what SAP called one of its largest global ERP implementations. Kraft
credited ERP with reducing operational costs. 11,000 employees were sending data to the
company's SAP solution and it was linked to 1,750 applications by 2008. That same year, Kraft
aslo added SAP's master data management solution, Net Weaver, with an eye toward
integrating legacy systems.
• Cadbury was left with a glut of chocolate products at the start of the year, after the
installation of a new SAP-based enterprise resource planning (ERP) system led to an
excess of chocolate bars building up at the end of 2005.
• The new U.K. computer system is part of a five-year IT transformation project, called
"Probe", aimed at integrating the Cadbury Schweppes' supply chain, purchasing,
manufacturing, distribution, sales and marketing systems on a global, SAP-based
ERP platform
• Cadbury Schweppes is aiming for an ultimate savings from the Probe project, but its
implementation has been far from smooth. The project was beset by problems and
delays when it was first introduced in Australia in 2002.
Benefits of ERP
• Cadbury was on a fast paced growth and could not continue with the existing systems
and the pace was too slow due to added inefficiencies. ERP added efficiency and guided
the led all the issues fast paced growth.
• The implementation of ERP brought in a new way of warehouse management system
and brought in structure to branch offices and the depots.
• While implementing the ERP systems, the company has built it upon the past strengths
of the company thereby not losing out on its competitive
• The initial implementation took time and then the successive implementations took
lesser time and cost and there is a huge advantage in saving cost while in the
implementation phase itself.
• The reaction from competition does not matter in this because this is not a change that
was advertised to the market. This is an internal process restructuring and was a
welcome change within the company which badly needed the change.
• The company also has built in a robust regular feedback system to monitor the changes
and check if they go according to the initial plan. The entire implementation is cross
functional and hence it is important that there is a high increase in the efficiency. The
ERP vendor was also selected from among the best in class vendors which helped the
process occur in a streamlined fashion and avoided any possible chances of hiccups
during the initial
implementation phase.
The system has also been deployed up to the vendors. They have a portal called vendor connect
IIBM Institute of Business Management
Examination Paper of Enterprise Resource Planning
 This section consists of Applied Theory Questions.
 Answer all the questions.
 Each question carries 15marks.
 Detailed information should form the part of your answer (Word limit 200 to 250 words).
END OF SECTION C
END OF SECTION B
where they can see their inventory movement and make plans accordingly. Hence the restructuring happens not only internally but also across to the supplier which will add on to the benefits that are accrued.
It was considered at low cost and high result implementation which by itself highlights the success and the benefits.
Questions
1. Why did the Big Bang approach fail for The Hershey Company ? (20)
Section C: Applied Theory (30 marks)
1. What is the difference between ERP and CRM software? (15)
2. What are some of the risks associated with ERP software? (15)
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