Annamalai University MBA First Year Assignment 2020 Questions and Answers

Annamalai University MBA First Year Assignment 2020 Questions and Answers 

FOR FULL AND DETAILED ANSWER SHEETS AS PER REQUIREMENT CONTACT 

DR. PRASANTH BE BBA MBA PH.D. MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com

INSTRUCTION FOR WRITING 

1.Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
2. Assignments should be written on A4 paper on one side only.
3. All assignments (with Enrolment number marked on the Top right hand corner on
all pages) should be put in an envelop with superscription “MBA Assignments” and
sent to The Director, Directorate of Distance Education, Annamalai University,
Annamalainagar – 608 002 by Registered post.
4. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
5. Students should send full set of assignments for all papers. Partial assignments
will not be considered.

• PRINCIPLES OF MANAGEMENT

Q1. Management is said to have universal application. How do you justify the

Universality of Management? Give examples to illustrate your arguments.

 Answer

Managing is necessary whenever one needs to get things done.

It may be called the practice of consciously and continually shaping organizations.

Every organization has people who are assigned the responsibility of serving the organization to achieve its goals.

Management is a universal phenomenon in the sense that it is a common and essential element in all enterprises. Every group effort requires setting objectives, making plans, handling people, co-coordinating and controlling activities, achieving goals and evaluating performance directed towards organizational goals.

These activities relate to the utilization of 4 types of inputs or resources from the environment—human, monetary, physical, and informational.

Human resources include managerial talent, labor, and so forth. Monetary resources are the financial capital the organization uses to finance both ongoing and long-term operations.

Physical resources include raw materials, office and production facilities, and equipment. Information resources are data and other kinds of information utilized by the organization.

The job of the manager is to combine and coordinate these resources to achieve the organization’s goals.

If we see our society closely, we will found management practices are being used everywhere, our praying place, social parties, transport system, schools and.

The concept of universality of management has several implications.

1. First, managerial skills are transferable from one person to another.
2. Secondly, management skills can be transferred from one organization to another..............

MARKETING MANAGEMENT

1. What is market segmentation? What are the different ways of segmentation?

Suggest the segmentation strategy for the following products: Edible oil, Table

top wet grinder and Business magazine.

 Answer

Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics. The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.

Market segmentation makes it easier for marketers to personalize their marketing campaigns.

By arranging their company’s target market into segmented groups, rather than targeting each potential customer individually, marketers can be more efficient with their time, money, and other resources than if they were targeting consumers on an individual level. Grouping similar consumers together allows marketers to target specific audiences in a cost effective manner.

Market segmentation also reduces the risk of an unsuccessful or ineffective marketing campaign. When marketers divide a market based on key characteristics and personalize their strategies based on that information, there is a much higher chance of success than if they were to create a generic campaign and try to implement it across all segments...........

FINANCIAL MANAGEMENT

1. It is usual to declare good dividends when the company is making good

profit. It is profitable for companies not to declare any dividend even when

they are making good profits. What will be the reaction of the shareholders?

– Discuss.

 Answer

Dividend refers to a reward, cash or otherwise, that a company gives to its shareholders. Dividends can be issued in various forms, such as cash payment, stocks or any other form. A company’s dividend is decided by its board of directors and it requires the shareholders’ approval. However, it is not obligatory for a company to pay dividend. Dividend is usually a part of the profit that the company shares with its shareholders. 

After paying its creditors, a company can use part or whole of the residual profits to reward its shareholders as dividends. However, when firms face cash shortage or when it needs cash for reinvestments, it can also skip paying dividends. When a company announces dividend, it also fixes a record date and all shareholders who are registered as of that date become eligible to get dividend payout in proportion to their shareholding. The company usually mails the cheques to shareholders within in a week or so. Stocks are normally bought or sold with dividend until two business days ahead of the record date and then they turn ex-dividend. A recent study found that dividend-paying firms in India fell from 24 per cent in 2001 to almost 16 per cent in 2009 before rising to 19 per cent in 2010. 

• OPERATIONS MANAGEMENT

Q1. Elaborate the role of SAP software applications on supply chain management.

 ANSWER

Supply chain management (SCM) is the management of a network of interconnected businesses involved in the provision of product and service packages required by the end customers in a supply chain. Supply chain management spans all movement and storage of raw materials, work-in-process inventory, and finished goods from point of origin to point of consumption.

There are myriad reasons for improving your supply chain (see below) but it is widely acknowledged that a tighter integration between a principal wholesaler and its (global) distributors can only improve the overall success of an organisation which is reliant on excellent service to the consumer.

A supply chain management system works well on a trusted ERP such as SAP Business One, particularly for distributor operations.

The biggest improvement can be seen when an organisation’s supply chain relies on information being exchanged between the principal and its distributors or different offices in various ways. Item master data and price lists can be pushed to distributors with the SAP integration tool – B1i. Subsequently, Crystal Reports and dashboards can be used to provide more intuitive reports across the business based on accurate and timely data.

Taking a simple sales process, this is how it would work:......

1.5 HUMAN RESOURCE MANAGEMENT

Q1. “Human resource planning is a pre-requisite for effective management of

human resources”. In the light of this statement, analyse the significance of

human resource planning.

 ANSWER

Human resources undoubtedly play the most important part in the functioning of an organization. The term ‘resource’ or ‘hu­man resource’ signifies potentials, abilities, capacities, and skills, which can be developed through continuous interaction in an organizational setting.

The interactions, interrelationships, and activities performed all contribute in some way or other to the development of human potential. Organizational productivity, growth of companies, and economic development are to a large extent contingent upon the effective utilization of human capa­cities.

Hence, it is essential for an organization to take steps for effective utilization of these resources. In the various stages in the growth of an organization, effective planning of human resources plays a key role. Matching the requirements of the job with the individual is important at all stages, including the recruitment procedures, in this endeavour............................

1.6 STATISTICS FOR MANAGERS

Q2. A Statistical survey is a scientific process of collection and analysis of

numerical data. Explain the stages of statistical survey. Describe the various

methods for collecting data in a statistical survey.

 ANSWER

A statistical survey is any structured inquiry designed to obtain aggregated data, which may be qualitative or quantitative where the individual or corporate identities of the respondents are in themselves of little significance.

Statistical surveys in scope are not limited to those conducted by statistics divisions and do not necessarily involve completion of a form; telephone and personal interview surveys are also included..........

1.7 MANAGERIAL COMMUNICATION

Q2. Design an Agenda and Minutes of an annual general body meeting. (Assume your

own choice of company)

 ANSWER

Minutes of Annual General Body Meeting held on 24-Nov-2019

Agenda

1. Welcome Speech
2. Summary of Activities
3. Presenting and Passing the Balance Sheet
4. Increment of Monthly Subscription
5. Beautification of Lobby and Front area
6. Bathroom Leaks Rectification
7. General matters to be discussed
8. Any other points as deemed appropriate by the Chair
9. Election of New Committee
10. Vote of Thanks

1.8 ORGANISATIONAL BEHAVIOUR

Q3. After listing out the qualities and theories of leadership view YouTube on

executive leadership and present the outcome of your perception on leadership.

 ANSWER

As a leader, it’s important to be aware of your own perceptual biases and shortcuts. However, as difficult as these may be to overcome, you can always mitigate their impacts by being aware of how bias informs your perceptions and avoid jumping to conclusions.

In terms of effective leadership, recognising the impact of bias is extremely important as perceptual errors can lead to poor decision-making. This means you can never truly understand others if you don’t start by developing your own self-awareness.

To better understand yourself and others, it’s important to be aware that there are a number of sources of perceptual error, including:.......................