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Subject : Business Communication

Answer the following question.

Q1.

Give Do’s for a GD

(10marks)

Q2.

Mention the 4 P’s of negotiation

(10marks)

Q3.

Write a short note on Planning &Drafting Speech

(10marks)

Q4.

Write notes on Analysis during Presentation

(10marks)

Q5.

What are the Steps to a Successful Presentation? Explain

(10marks)

Q6.

Mention the characteristics of written Communication

(10marks)

Business Environment

Answer the following question.

Q1.

Discuss product diversity.

(10marks)

Q2.

How bad is India's infrastructure.

(10marks)

Q3.

Discuss FDI?

(10marks)

Q4.

Discuss foreign banks in India.

(10marks)

Q5.

What are unrealistic plan.

(10marks)

Q6.

Give sectoral development profile (in points)

Business Ethics

Answer the following question.

Q1.

Give 7 points of New World order by M. K. Gandhi.

(10marks)

Q2.

What is the relation of ethics in business?

(10marks)

Q3.

Give song of eighteen values.

(10marks)

Q4.

What is code of conduct for citizens.

(10marks)

Q5.

Explain need for a check on quackery.

(10marks)

Q6.

Explain National consumer disputes redressal commission.

Business Strategy

Answer the following question.

Q1.

What is the role of subordinate & subsidiary managers?

(10marks)

Q2.

What is the strategic role of subsidiaries?

(10marks)

Q3.

Explain the concept of international strategic alliances.

(10marks)

Q4.

Describe diamond model & globalization.

(10marks)

Q5.

Take an example of any service institution of your choice (example: hospital) and suggest howoperational control will work in such an institution.

(10marks)

Q6.

What recommendations would you make to improve effectiveness of today’s board of directors?

Corporate Law

Answer the following question.

Q1.

State the Rights of partners

(10marks)

Q2.

What is environment of business

(10marks)

Q3.

What are government companies

(10marks)

Q4.

Discuss Foreign Investment in small scale sector

(10marks)

Q5.

What is FERA?

(10marks)

Q6.

What are the duties of a bailor.

Enterpreneuship Management

Answer the following question.

Q1.

What are the four strategic issue to an entrepreneur going international?

(10marks)

Q2.

What is a franchising? Explain the advantage of franchising to the franchiser.

(10marks)

Q3.

Explain the entrepreneurial strategy about the generation and exploitation of new entry opportunities.

(10marks)

Q4.

What are cash flow financing and state different types of cash flow financing? Describe.

(10marks)

Q5.

Illustrate Break –even Analysis with an example

(10marks)

Q6.

Explain the opportunity recognition process with the help of model.

Essential of Management

Answer the following question.

Q1.

Write Short note on Staffing as function of management

(10marks)

Q2.

Write Short notes on Principle of scalar Chain

(10marks)

Q3.

”Management is what management does”. Explain.

(10marks)

Q4.

Mention the scientific principles of management and also specify the features of scientific management.

(10marks)

Q5.

How many types of critical standard in management control?

(10marks)

Q6.

Factors affecting span of control.

Financial Management

Answer the following question.

Q1.

Describe the duties of the financial manager in a business firm.

(10marks)

Q2.

Determination of capital structure of a company is influenced by a number of factors’ explain six suchfactors.

(10marks)

Q3.

What is capital structure of a company?

(10marks)

Q4.

What are efficient portfolios?

(10marks)

Q5.

22. A stock is expected to pay a dividend of Rs.0.75 at the end of the year. The required rate of returnis ks = 10.5%, and the expected constant growth rate is g = 6.4%. What is the stock's current price?

(10marks)

Q6.

Briefly explain what call provision is and in which case companies use this option.

(10marks

GLOBAL BUSINESS ENVIRONMENT

Total Marks: 80

Note : All Questions are Compulsory

Each Question Carries Equal Marks

CASE STUDY : 1

Today the pace of economic change is far rapid than at any point in the history of mankind with each

passing moment, the economics of the world are getting further integrated and interlinked. The term ‘global

village’ is no longer a myth, but a reality which we need to live with.

The world over, these are shifts towards lesser government involvement in the field of business. The famous

quote “The business of government is not to be in business” by John Moose seems to hold relevance these

days, because of the privatization wave across the countries.

Q1) Explain the term privatization?

Q2) Explain the modes of privatization?

Q3) What are the reasons for privatization?

Q4) Explain the problems of privatization?

Q5) Discuss the types of mergers?

CASE STUDY : 2

Cipla is one of the biggest manufacturers of bulk drugs and formulations.

The company has introduced several formulations and active pharmaceutical ingredients (APIS). It

commissioned the second phase of its manufacturing operations in Goa and has entered into a research

alliance for biopharmaceutical products with a Bangalore-based biotech company.

Cipla exports a wide range of APIS and formulations to over 150 countries. Cipla has entered into new

arrangements with leading US generic companies for the supply of a wide range of finished dosage

formulations. They have obtained approvals from USFDA, MHRA of UK, PIC of Germany and WHO, for

most of their drugs. Its overall profitability was due to the optimization of resources and implementation of

rigorous cost control measures.

Cipla focuses on technological excellence and innovation to improve its performance both in domestic and

international markets. The company has already accepted the growing importance of strategic alliances for

research, manufacture and marketing, in the changing business environment.

Q1) Discuss the rationale for Cipla’s focus on exports?

Q2) Discuss the rationale for Cipla’s focus on strategic alliances?

Q3) Carry out SWOT analysis of Pharmaceutical industry?

Q4) Analyse the impact of liberalization and globalization on pharmaceuticals sectors?

CASE STUDY : 3

The factors driving mergers and acquisitions include globalization, technology, deregulation, favorable

economic and financial conditions, and changes in the business laws. The structural adjustment programme

and the new industrial policy adopted by the government of India have allowed business firms to undertake

any programme of expansion either by entering into a new market or through expansion in an existing

Market. In that context, many organizations are increasingly resorting to mergers and acquisitions as a

means of growth.

Q1) Explain the term Mergers?

Q2) Explain the term Acquisitions?

Q3) Discuss the distinction between Mergers and Acquisitions?

Q4) What are the benefits of the merger?

CASE STUDY : 4

Century Polyester, B K Birla Group company manufactures polyester partially oriented yarn (POY)

polyester chips and nylon type cord fabric (NTCF). The production of Century Polyester takes place mainly

at Pune, mahad in India. Margins were under high pressure due to volatility in raw material prices and

competition from low priced imports.

Profit margins in Century Polyester operation can be improved with the reduction in excise duty and stable

raw material prices. But profit margins in NTCF were affected because of increase in Corpolactam prices,

low priced Chinese imports and appreciation of the rupee. However, Century’s special interest in nylon

textile yarn could increase its market share.

To copy with the increasing competition, the company is trying its level best to increase its operational

efficiencies value addition and product mix. They are focusing on energy conservation and modernization.

To increase its generative capacity, the company has installed 2 diesel generating sets of 6 MW each at

Pune. The NTCF capacity expansion of about 7500 tonnes per annum is on the verge of completion. Earlier

most of the NTCF demand was met by Chinese imports due to less production rate in India. Estimated

investment for all these schemes is about Rs 280 crore.

Q1) What were the major problems Century Polyester had?

Q2) Suggest the remedies to solve the problem?

Q3) Why did they go for capacity expansion of NTCF?

Q4) SWOT Analysis on Textile Industry in India explain?

Human Resource Management

Answer the following question.

Q1.

What are the internal sources of recruitment?

(10marks)

Q2.

What is the purpose of job analysis?

(10marks)

Q3.

Explain the scope of HRP?

(10marks)

Q4.

Who should conduct job analysis?

(10marks)

Q5.

What are the uses of job analysis?

(10marks)

Q6.

What are the essential of effective training program?

(

International Business

Answer the following question.

Q1.

What documents are involved in exports ?

(10marks)

Q2.

What is foreign exchange market ?

(10marks)

Q3.

What are duty payables of soft bonded IT unit (S-BIT)

(10marks)

Q4.

What is DDU?

(10marks)

Q5.

What is the problem of International Liquidity? In what manner this problem has been solved by IMF?

(10marks)

Q6.

Distinguish between the direct distribution channel and indirect distribution channel

(10marks

Marketing Management

Answer the following question.

Q1.

What is Audio-visual Medias of Advertising?

(10marks)

Q2.

Promotional schemes favouring the dealer slowly become less effective. Further when these methodsto redeem this situation.

(10marks)

Q3.

What are the functions of Marketing Mix .Discuss three Brands that failed due to poor integration of themarketing mix elements.

(10marks)

Q4.

What is meant by product line .Elaborate the various Line Management Strategies.

Quantitative Methods

Case Studies

CASE STUDY

(20Marks)

The cost of fuel in running of an engine is proportional to the square of the speed and is Rs 48 per hour for speed of 16kilometers per hour. Other expenses amount to Rs 300 per hour. What is the most economical speed?

Answer the following question.

Q1.

What is most economical speed?

Q2.

What is a chi-square test?

Q3.

What is sampling and what are its uses.

CASE STUDY

(20Marks)

The bulbs manufactured by a company gave a mean life of 3000 hours with standard deviation of 400 hours. If a bulb isselected at random, what is the probability it will have a mean life less than 2000 hours?

Answer the following question.

Q1.

Calculate the probability.

Q2.

In what situation does one need probability theory?

Q3.

Define the concept of sample space, sample points and events in context of probability theory.

Q4.

What is the difference between objective and subjective probability?

Case

(20Marks)

Since 9/11•terrorism has cased threat attacks which have drawn the attention of political and media world. The US hadto launch. a 'war on terror' and applied a range of counteract terrorism safety measures towards aviation, publictransportation, ports, borders, publicgMhermg places, etc. While these steps may show cheap course of act!on bygovernment and security services, it is quite expensive. According to the calculations done by Mueller and Stewart(2011), the expenditure of US homeland and security has gone over 1.1 trillion dollars, which includes federal, state anddomestic government, and private sector, and also the cost of opportunity. The Iraq an Afghanistan wars have added 1.2trillion dollars to this expenditure. The expenditure of federal, state and local US government on home ground securityhas been estimated to 75 billion dollars more than the last levels of 2001. It is seen that US is not the only country to bein thse high level of expenses, even though no other country can match its per capita or GDP expenditure. For example,increased expenditure• on homeland security in UK, Canada and Australia is nearly one half to one quarter of USexpenditure per capita or GDP. Nevertheless, in 2009, the government spent nearly 141.6 billion dollars each year onhomeland security. This figure is expected to reach about 300 billion dollars by 2016. After 9/11, the main objective hasbeen to prevent or alleviate any harm or casualty as a result of terrorism. The main issue is, if this expenditure ofcounteracting terrorism been invest.ed in a way that has increased the cost of security of the public efficiently or not.Hence, the commission report of 9/11, among other issues, was called upon • the US government to execute safetymeasures which show evaluation of risks and effectiveness of expenditure. Nevertheless, while the US needs to.evaluate expenditure benefits for government regulations, such evaluation seems co have not been done for homelandsecurity in general, or for the DHS (department of homeland security). One of the causes could be that DHS is not ableto take up such evaluation. The NRC (national research council) committee of the National Academics of Sciences,Engineering and Medicine, made a request through S Congress to evaluate the functions of DHS, which was working on

possibility of 10 customers in a queue can be calculated as against 130 in the system, i.e., 120 occupants in therestaurant and 10 or more waiting in the queue. A simulation model will be developed for the restaurant. Through thissimulation, the analytical model results can be attained. Also, the simulation model will help in adding more difficulty sothe model can reflect the exact operation of the restaurant more personally.

Answer the following question.

Q1.

What are the reasons that show that DHS is incapable in evaluating the risks of national security?(Hint: while the CS needs to evaluate expenditure benefits• for government regulations, suchevaluation seem to have not been done for homeland security in general, DHS is not able to take upsuch evaluation.)

Q2.

The government spent nearly 141.6 billion dollars each year on (Hint: homeland security)