LABOUR WELFARE MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

LABOUR WELFARE MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

CONTACT:

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com

ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. HUMAN RESOURCE MANAGEMENT
SECOND YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for SIX papers as per instructions, those who have opted Project and
Viva-Voce.
Students are asked to write the assignments for the EIGHT Papers as per
instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialisation.
Last date for submission: 28-02-2019
Last date for submission with late fee ` 300/- : 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For each
topic the answer should not exceed 15–pages. Each assignment carries 25 marks
(2 topics).
DR. M. ARUL
DIRECTOR
2
2.1 ORGANISATIONAL DEVELOPMENT AND MANAGEMENT OF CHANGE
1. “Change is easy to devise but difficult to implement and nearly impossible to
sustain”. – Discuss with live examples from any industry of your choice.
2. Mr. Ramesh, CEO of a company is going to introduce mechanization in his
company to speedup the production process. This leaves 10% of employees to be
unemployed. The casual laborers resist this mechanization process. Assume
that you are consultant; intervene in this issue and act as consultant to both
Mr. Ramesh and the employees.
3. Discuss the major interventions. In your opinion, Which OD interventions are
most effective? Why?
4. Bring out an essay on the OD in Multinational companies after 2010.
2.2 TRAINING AND DEVELOPMENT
1. Briefly explain business case for e-learning. Describe the advantages and
disadvantages of e-learning in Indian scenario.
2. Prepare a training schedule for a newly joined salesman in a Parma company.
3. Assume that you are training an employee to diagnose and repair a loose wire in
an electrical socket. After demonstrating the procedures to follow, you let the
trainee show you how to do it. The trainee correctly demonstrates the process
and repairs the connection on the first attempt. Has learning occurred? Justify
your Answer.
4. Many employees are unwilling to relocate geographically because they like their
current community and because spouses and children prefer not to move, as
the result, it is difficult to develop employees through job experiences that
require relocation. How could an employee’s current job be changed to develop
that employee’s leadership skills?
2.3 LABOUR WELFARE
1. A Workman under the influence of drink touched a live wire while working at a
machine and instantaneously died. His wife claimed compensation, but the
employee took the plea that he was not liable as the accident arouse out of a
default by the workman. Critically, evaluate and comment on the incident.
2. Write the various statutes enacted by Indian parliament from time to time and
various schemes implemented by the government for the welfare of the child,
female and contract labourers in India.
3. Give a detail note on voluntary welfare facilities provided by the Indian
organization of your choice.
4. The services of employer were terminated due to closure. But the apex court
held that the services to be continued on same terms and conditions either in
the government or in the government operations. Discuss.
3
2.4 INDUSTRIAL RELATIONS
1. Critically evaluate the existing statutory machinery available for settling
industrial dispute in India. Are they effective? Give your suggestion.
2. “Grievance handling has been called day-to-day collective bargaining. It involves
the continuing interpretation of the collective bargaining agreement but usually
not its renegotiation.” – Converse the statement with suitable examples.
3.) “Disciplinary proceedings must be treated as the means for an end”- Explicate
the statement clearly identifying the “means” and “ends”.
4. “For peaceful evolution of the economic system in a democratic basis, it is
essential that workers participation in management should be accepted as a
principle and urgent need.” – Do you agree with the statement? Justify your
answer.
2.5 WAGES AND SALARY ADMINISTRATION
1. Compare the Salary template of Three Companies and find out the one that has
the most amount of Tax Saving schemes.
2. Do a Web Search of Indian Industries using the term salary survey, find out the
most relevant and up-to-date information on the same.
3. Give the SWOT – Analysis report on the 7th Pay Commission Recommendations.
4. How to impose rules and policies on compensation in terms of salary and other
benefits for managerial personnel. What process would you adopt in revision of
existing salary structure of an organization?
2.6 STRATEGIC MANAGEMENT
1. Do a SWOT Analysis for Reliance Jio 4G services in Indian market and analyse
the strategic approach of reliance communication in this regard.
2. What were the major strategic drawbacks of Kingfisher Airlines? What was the
vital reason for its dropdown? Consider the strategic issues and justify it.
3. Illustrate with examples of hyper competition and competitive dynamic
approaches in strategic marketing.
4. Why would management adopt a stability strategy? Can stability strategies be
viable over a lengthy period of time? Why or Why not?
4
2.7.1 E-COMMERCE
1. Enumerate Security of Internet hosts and networks, Public key infrastructure,
Safety of E-Commerce applications, Electronic payment systems, Trust and
reputation in E-Commerce.
2. Discuss about the prevention procedures of the firewall to avoid the attack of
Hackers.
3. “Online Shopping generate new economy”- Comment your opinion with proper
Justification.
4. Discuss the role played by E-commerce in providing customer service at the
various stages (product selection to post purchase) in an online buying
transaction.
2.7.2 BUSINESS RESEARCH METHODS
1. “Empirical research in India creates so many problems for the researchers”.
State the problems that are usually faced by young researchers.
2. Using the different measurement scales, prepare a questionnaire, on a topic of
your choice and indicate the statistical tools can be used for analysis of the
questionnaire.
3. Critically examine the following statements.
(a) Interviews cause more bias than the use of questionnaire while collecting
data.
(b) Projective technique is reliable and authentic method of data collection.
4. “Majority of the researches makes use of primary sources of data and secondary
data sources do not really contribute to a scientific enquiry”. Do you agree (or)
disagree with the statement? Explain.

M.B.A.[H.R.M.] – 2ND YEAR - Assignment- UAP/551/C-1900
ANNAMALAI UNIVERSITY PRESS 2018 - 2019

INTERNATIONAL ACCOUNTING MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

INTERNATIONAL ACCOUNTING MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED

CONTACT:

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com


ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INTERNATIONAL BUSINESS
FIRST YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 28-02-2019
Last date for submission with late fee ` 300/- : 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For each
topic the answer should not exceed 15–pages. Each assignment carries 25 marks
(2 topics).
DR. M. ARUL
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. Management can be defined as "a process of bringing about improvement in
knowledge, skill, habit and attitudes of the employees in an organization".
Discuss.
2. "Decision making is the most critical managerial task." Discuss the above
statement in light of decision-making process.
3. Select a business or political leader whom you admire, and identify his or her
style of leading by applying the managerial grid or the continuum-of-behaviour
model of Tannenbaum and Schmidt.
4. ‟The only planning tool we need in the company is the budget .If everyone meets
his or her budget, we need nothing else, and management by objectives would
be an unnecessary frill”. Comment.
1.2 INTERNATIONAL ACCOUNTING
1. “All of us know that the total of the both sides of the Trail balance and Balance
sheet are must be matched, however in many occasions total of the two sides of
the statements may not be matched because of several reasons.” Discuss.
2. “Cost – Volume Profit (CVP) analysis is well known as well as most useful
analytical tool for assessing and comparing the benefits derived by the user of
the product or service against what they are paying.” Comment.
3. “Preparation of cash budget is helpful to resolve many systematic questions of an
organization, however in very few occasions the cash budget is failed to detect
uneven cash flows.” why and how?– Discuss.
4. “As a financial analyst, how would you address and resolve the various issues
involved in international financial statements analysis?” – Explain.
1.3 INTERNATIONAL ECONOMICS
1. Discuss India’s balance of payment position since 2000 and adjustments
mechanism adopted by India.
2. Explain the theory of customs union on its relevance to developing countries.
3. Critically discuss the monetary approach to the balance of payment problem.
4. Discuss the methods adopted for foreign exchange control.
1.4 INTERNATIONAL BUSINESS ENVIRONMENT
1. Why do Firms go International? Discuss the Problems Faced by MNC’S in
introducing new Product.
2. Do you think that study of international business environment is relevant for the
manager? If yes (or) No, Justify your views and Discuss the economic and
financial environment of international business.
3
3. Judge how the business and cultural environment shape the behavior of a
organization of your choice.
4. Is your firm home-region oriented, Bi-region oriented or host-region oriented or
global, according to Vugman and Verdeke’s criteria? Show how you reach your
conclusion.
1.5 FOREIGN POLICY OF INDIA
1. What are some of the major factors that have influenced the yen/dollar
exchange rate in the past decade? Have different factors become more important
at different times? It so, which ones?
2. “Major global powers influenced the foreign policy of India – New India is
gradually gaining momentum to influence the foreign polices of major powers”
Elucidate.
3. India’s role in the development of Bangladesh and Srilanka is noteworthy. But
their attitude towards India is not encouraging. What goes wrong? How such
problems can be solved?
4. Analyze the following issues related to India’s foreign policy.
A. China – India Border Issue.
B. Pakistan – India Border issue.
C. India’s claim for permanent seat in the UN Security Council..
1.6 INFORMATION TECHNOLOGY AND E-COMMERCE
1. Information technology is moving towards maturity? Do you agree or disagree?
Justify your views.
2. Give some examples of IT dependencies that are likely to be found in a strategy
but cannot be resolved through the iterative process. How can the effects of
dependencies external to the firm are mitigated.
3. Assume you are the manager of a department in which each of your employees
has a workstation interconnected to all other in the department through a LAN.
The LAN itself is connected to the firm’s central processing facility. Discuss the
important factors that would be involved in the recovery management process
for your department.
4. System control and availability must across the boundary dividing manual and
automated processes. Using the account payable program as an example.
Discuss the shift in responsibility at the interface.
4
1.7 COMMUNICATION FOR GLOBAL MANAGERS
1. “Ineffective communication is the fault of the sender.” Do you agree or disagree?
Discuss. Explain how ineffective communication disturb doing business globally.
2. Narrate the features of different types of reports. Present the structure of
scientific report. Prepare a report to highlight the ever increasing rate of attrition
in the organization.
3. Draft a speech on “Business Ethics” to be delivered in a meeting of Chamber of
Commerce and industry at Chennai.
4. Make out a new report concerning untapped potentials in the handicrafts sector
of your country thought which there will be a scope to mobilize Foreign
Currency reserves.
1.8 ORGANISATIONAL BEHAVIOUR
1. Understanding the basic concepts of Organizational Behaviour prepare a
Behavioural frame work for a newly established IT company in Chennai. –
Student can imagine the size and turnover of the industry.
2. To understand the importance of the concepts personality, perception, and
attitude of employees in an organization, prepare an interview schedule,
conduct an interview with 2-3 executives of any one organization and present
the results.
3. After listing out the qualities and theories of leadership, have a discussion with
one or two world leaders of your choice and present the outcome.
4. Identify a suitable case to understand Organizational Culture, analyze the case
and present it with issues and strategies.

M.B.A.[I.B.] – 1ST YEAR – Assignment - AUP/551/C-350
ANNAMALAI UNIVERSITY PRESS 2018 -2019

ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. FINANCIAL MANAGEMENT
FIRST YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 28-02-2019
Last date for submission with late fee ` 300/- : 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned
and not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand
corner on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For
each topic the answer should not exceed 15–pages. Each assignment carries
25 marks (2 topics).
DR. M. ARUL
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. Management can be defined as " A process of bringing about improvement in
knowledge, skill, habit and attitudes of the employees in an organization".
Discuss.
2. "Decision making is the most critical managerial task." Discuss the above
statement in light of decision-making process.
3. Select a business or political leader whom you admire, and identify his or her
style of leading by applying the managerial grid or the continuum-of-behaviour
model of Tannenbaum and Schmidt.
4. ‟The only planning tool we need in the company is the budget. If everyone meets
his or her budget, we need nothing else, and management by objectives would
be an unnecessary frill”. – Comment.
1.2 MARKETING MANAGEMENT
1. Explain the recent trends in marketing concepts, also discuss the factors that a
marketing manager must take into account while developing the marketing mix
for the below mentioned products. 1. Female Cosmetics, 2. Children Health
Drinks and 3. Adult Bike.
2. ‘Every change in the political and legal environment creates an adjustment
problem for the marketers’ – As a budding manager what is your opinion about
this statement and suggest a suitable strategy to adopt successful and smooth
running of your business.
3. In designing an advertising campaign for a soft drink, which would you find
more useful; information about consumer demographics or information about
consumer life style? Give an example of how would you use each type of
information.
4. Suggest a successful way to segment the market for the following products
a) Detergent soap b) Designer Jewellery c) Breakfast Cereals.
1.3 FINANCIAL MANAGEMENT
1. It is usual to declare good dividends when the company is making good
profit. It is profitable for companies not to declare any dividend even when
they are making good profits? What will be the reaction of the shareholder?
Discuss.
2. If you are working as a financial manager in an organization, what are your
policies to make profit for the organization?
3. Assume that you are new entrepreneur to start the business, which financial
resources you opt? Justify with your views.
4. “The success of a business concern depends upon the way in which it
earnings are computed, distributed and retained”. – Comment on this
statement.
1.4 OPERATIONS MANAGEMENT
1. Prepare step by step Supply Chain network layout for any manufacturing
company.
2. List the various factors to be considered for locating Atomic Power plant.
3. Prepare PERT network for assembling a Motor Bike.
3
4. Visit any production plant and list various Material Handling devices with
photographs. Explain its advantages and disadvantages.
1.5 HUMAN RESOURCE MANAGEMENT
1."HR outsourcing has become a common practice throughout the world"-Discuss
the implications of HR outsourcing functions.
2. Identify the Paramount barriers for effective training programme in IT field and
how to crush them". Explain with real life examples.
3. What type of interview techniques do you adopt for selecting an Executive in a
FMCG company for the post of Marketing Manager?
4. Assume that you are responsible for evaluating the employees’ performance in
the public sector manufacturing company. Discuss the appraisal process. Also
explain techniques you apply for various levels and give reasons.
1.6 STATISTICS FOR MANAGERS
1. Which measure of central tendency would be most useful in each of the
following instances?
(a) The production manager for a manufacturer of glass jars, who is concerned
about the proper jar size to manufacture, has sample data on jar sizes
ordered by customers. Would the mean, median, or modal jar size be of
most value to the manager?
(b) The sales manager for a quality furniture manufacturer is interested in
selecting the regions most likely to purchase his firm’s products. Would he
be most interested in the mean or median of family income in prospective
sales areas?
(c) A security analyst is interested in describing the daily market price change of
the common stock of a manufacturing company. Rarely the market price of
the stock changes by more than one point, but occasionally the price will
change by as many as four points in one day. Should the security analyst
describe the daily price change of the stock in terms of mean, median, or
mode of the daily market price change?
2. Late payment of medical claims can add to the cost of health care. An article
reported that the mean time from the date of service to the date of payment for
one insurance company was 41.4 days during a recent period. Suppose that a
sample of 100 medical claims is selected during the latest time period. The
sample mean time from the date of service to the date of payment was 39.6
days, and the sample standard deviation was 7.4 days.
a. Using the 0.05 level of significance, is there evidence that the population
mean has changed from 41.4 days?
b. What is your answer in (a) if you use the 0.01 level of significance?
c. What is your answer in (a) if the sample mean is 38.2 days and the sample
standard deviation is 10.7 days?
3. La Quinta Motor Inns developed a computer model to predict the profitability of
sites that are being considered as locations for new hotels. If the computer
model predicts large profits, La Quinta buys the proposed site and builds a new
hotel. If the computer model predicts small or moderate profits, La Quinta
chooses not to proceed. This decision-making procedure can be expressed in the
hypothesis-testing framework. The null hypothesis is that the site is not a
4
profitable location. The alternative hypothesis is that the site is a profitable
location.
a. Explain the risks associated with committing a Type I error in this case.
b. Explain the risks associated with committing a Type II error in this case.
c. Which type of error do you think the executives at La Quinta Motor Inns are
trying hard to avoid? Explain.
4. The chair of the accounting department wants to develop a regression model to
predict the grade point average in accounting for graduating accounting majors,
based on the students’ SAT score and whether the student received a grade of
B or higher in the introductory statistics course (0 = no and 1 = yes).
a. Explain the steps involved in developing a regression model for these data.
Be sure to indicate the particular models you need to evaluate and compare.
b. Suppose the regression coefficient for the variable of whether the student
received a grade of B or higher in the introductory statistics course is +0.30,
how do you interpret this result?
1.7 MANAGERIAL COMMUNICATION
1. Assuming you are a Chief Personnel Manager of a leading MNC, draft a letter
calling a candidate for an interview in reply to his application for the position of
Chief Financial Executive.
2. Assume yourself as a Customer Relationship Manager of a bank. You have received
a letter from your customers who have complained to you about the rude
behaviour of a computer clerk. Since the customer is an important person, write a
letter to convince the customer.
3. Communication is lifeblood of an organization and without it organization cannot
exists. Discuss this statement.
4. The problem of communication arises because there are various obstacles which
may entirely prevent a communication or filter part of it, or present it incorrect.
Comment and discuss.
1.8 ACCOUNTING FOR MANAGERS
1. What are the significant assumptions we make while comparing financial ratio
of various companies in the same industry? Discuss the implications of the
above assumptions for a user of financial ratios.
2. Suppose you are the co-owner and manager of a retail store that sells and
repairs mountain bikes. Provide one example of a financial accounting report
that would be useful to you and your co-owner. Provide two examples of
managerial accounting reports that would be useful to you as the manager.
3. Discuss how internal rate of return (IRR) method differs from the net present
value method (NPV). Be sure to include an explanation of what the IRR method
is and what the NPV method is.
4. Imagine that, you are the owner of a business. Pass journal entries with 20
different transactions. Prepare a position statement after every transaction. Did
your firm earn profit or made a loss at the end of all transaction? Make a small
comment on your firm’s position at the end.
M.B.A. [F.M.] – 1ST YEAR – Assignment- UAP/551/C-1200
ANNAMALAI UNIVERSITY PRESS 2018 -2019

MBA INTERNATIONAL BUSINESS SECOND YEAR ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

MBA INTERNATIONAL BUSINESS SECOND YEAR ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

CONTACT:

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com


ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INTERNATIONAL BUSINESS
SECOND YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for SIX papers as per instructions, those who have opted Project and
Viva-Voce.
Students are asked to write the assignments for the EIGHT Papers as per
instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialisation.
Last date for submission: 28-02-2019
Last date for submission with late fee ` 300/-: 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned
and not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand
corner on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For
each topic the answer should not exceed 15–pages. Each assignment carries
25 marks (2 topics).
DR. M. ARUL
DIRECTOR
2
2.1 INTERNATIONAL HUMAN RESOURCE MANAGEMENT
1. How does the environment concerning human resource management in India
vary from that of developed countries? Elaborate.
2. Manpower planning is considered as the most primary and important task of HR
department internationally. Why is it not so in India? Also discuss the
consequences of not planning manpower requirements.
3. Your Organisation is a multinational company based at India. Simultaneously
three executives looking after three geographical area decides to quit. The top
Management is asking you to conduct the exit interview for those tendered their
resignation. How would you organize the exit interview? Will you impress upon
them to continue? If “Yes” why? If “No” Why Not?
4. Oil Refinery Company in Riyadh is recruiting supervisory staff for its refinery
operation. Suggest suitable recruiting process for the company.
2.2 INTERNATIONAL MARKETING MANAGEMENT
1. “Major environmental influences always have an impact on International
marketing” – Discuss the above statement with recent live examples.
2. Discuss briefly, modes to enter international market and recommend mode of
entry and its implications for success of a new product across multiple markets.
3. “Modern marketing concept is applicable to all business organisations
irrespective of their size or nature of the goods or services marketed”- Do you
agree or disagree? Give your justification.
4. Branding is hot topic in board rooms around the world because most CEOs
recognise that the strong brand is a powerful driver in shareholder value. In this
connection, what are the key elements that contribute to brand equity? Is it
possible to quantify brand equity? If so How? Give recent examples.
2.3 INTERNATIONAL FINANCIAL MANAGEMENT
1. Discuss the foreign exchange market, procedure for quotation and arbitrage.
Narrate current situation of Euro currency and Euro Credit.
2. Elaborate the different criteria and difficulties in evaluating foreign projects
while making international investment decision for developing countries
investors.
3. Critically evaluate the International Financial Market Instruments. Discuss the
internal and external techniques of risk involved in the International Business.
4. What do you understand by International Portfolio Investment? Critically
evaluate the key elements of taxation with suitable examples.
3
2.4 LOGISTICS AND SUPPLY CHAIN MANAGEMENT
1. Mr. Sarath, CEO of a Multinational company has decided to construct a
warehouse in the central part of the India. He approaches you for designing the
warehouse. Counsel Mr. Sarath in designing the warehouse with different sizes
and shapes and explain its relationship with material-handling system. Suggest
the reason for constructing different designs of warehouses by explaining its
advantages and disadvantages.
2. Mr. Puneeth has recently opened a logistical service agency. When he enters into
the business, many agencies face different legal problems related to logistical
operations. Mr. Puneeth does not know how to run the business without any
legal problem. As a logistical legal consultant, advise Mr. Puneeth about various
transport regulations to overcome legal problems.
3. You are assigned the position of Chief Manager in a logistics company located at
Mumbai. You have customers across globe. Your responsibility is to collect the
goods from various sources and export it from the nearest port. How do you do
the operation, and explain the problems you may face during the logistical
operations?
4. “Supply chain management is need of the hour for current business scenario” –
Substantiate your views for the above statement by explaining the real time
success stories of any three business firms of your choice.
2.5 GLOBAL STRATEGIC MANAGEMENT
1. AMUL is the India’s largest food products organization and the market
leader in whole milk, condensed milk, milk powder, butter, cheese, ice
cream, dairy whitener and sweets. “Amul-Diversifying for Growth” looks at
how the co-operative integrated approach adopted by Amul has been
successfully used to dominate the dairy products market and how it is
utilizing its strong brand name to diversify into non-dairy products,
processed foods, and other products. Discuss.
2. India’s strict regulations against allowing FDI in retail sector prevent the
entry of the foreign retailers to our country. Discuss the attempt of foreign
retailers to enter the land of opportunities through different strategies.
3. Explain the Leadership Re-organization. Discuss about Wipro’s Co-CEO
model. Will Wipro achieve what it set out to do by appointing Co-CEOs?
4. Transformation of an Indian Family Business into a globally competitive
Firm: Illustrate how companies from emerging market like Mahindra &
Mahindra (M&M) from India are competing globally by leveraging on their
core competencies.
4
2.6 INTERNATIONAL TRADE POLICIES AND DOCUMENTATION
1. Briefly explain the Export and Import policy (2002-2017) of India. Identify the
gains and losses of those policies.
2. Enumerate the procedures to establish a new Export Oriented Units and explain
the terms of shipment and processing of export order.
3. Elucidate the risks involved in export and also discuss about the export
incentives and Duty exemption schemes for importing capital goods.
4. Elaborate the impact of current monetary policies on India’s International trade.
2.7.1 INTERNATIONAL MARKETING RESEARCH AND CONSUMER BEHAVIOUR
1. A company manufacturing electronic goods wants to know how best it can
satisfy its potential buyers in the Asian market. Give your suggestions for
formulating an appropriate marketing research proposal.
2. According to your understanding, is the process of product research is
important in International marketing? Justify.
3. Discuss the major ethical issues in International marketing with three
examples.
4. Assume you are appointed as a marketing head in a leading FMCG company in
India. As part of the development process the company wants to expand its
business operations internationally to its neighboring countries. You are given
the task as following. a) Identifying the market and its segmentation b) Studying
the consumer behavior c) Do product research d) Examining the market
opportunities. Narrate your role to carry out the above task by doing market
research.
2.7.2 EXPORT AND IMPORT FINANCE
1. Line of Credit is a short term sources of finance for exporter & importer – will
you accept? Explain with examples.
2. Inflation rate as well as interest rates will affect the value of currency rates –
Discuss and also explain the reasons for variation of the inflation rate.
3. “Export incentives are major factors to encourage the EXIM business”- Do you
agree? Explain with suitable examples.
4. “Credit Insurance agencies will help the exporter & importer in financial
payments” – Prove it.

M.B.A. [I.B.] – 2ND YEAR – Assignment - AUP/551/C-350
ANNAMALAI UNIVERSITY PRESS - 2018 -2019

MBA MARKETING MANAGEMENT ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

MBA MARKETING MANAGEMENT ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

CONTACT:

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com



ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. MARKETING MANAGEMENT
FIRST YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 28-02-2019
Last date for submission with late fee ` 300/- : 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For each
topic the answer should not exceed 15–pages. Each assignment carries 25 marks
(2 topics).
DR. M. ARUL
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. Management can be defined as " A process of bringing about improvement in
knowledge, skill habit and attitudes of the employees in an organization".
Discuss.
2. "Decision making is the most critical managerial task." Discuss the above
statement in light of decision-making Process.
3. Select a business or political leader whom you admire, and identify his or her
style of leading by applying the managerial grid or the continuum-of-behaviour
model of Tannenbaum and Schmidt.
4. ‟The only planning tool we need in the company is the budget. If everyone meets
his or her budget, we need nothing else, and management by objectives would
be an unnecessary frill”. Comment.
1.2 MARKETING MANAGEMENT
1. Explain the recent trends in marketing concepts, also discuss the factors that a
marketing manager must take into account while developing the marketing mix
for the below mentioned products. I. Female Cosmetics, II. Children Health
Drinks and III. Adult Bike.
2. ‘Every change in the political and legal environment creates an adjustment
problem for the marketers’ – as a budding manager what is your opinion about
this statement and suggest a suitable strategy to adopt successful and smooth
running of your business.
3. In designing an advertising campaign for a soft drink, which would you find
more useful; information about consumer demographics or information about
consumer life style? Give an example of how would you use each type of
information.
4. Suggest a successful way to segment the market for the following products
a) Detergent soap b) Designer Jewellery c) Breakfast Cereals.
1.3 FINANCIAL MANAGEMENT
1. It is usual to declare good dividends when the company is making good
profit. It is profitable for companies not to declare any dividend even when
they are making good profits? What will be the reaction of the shareholder?
Discuss.
2. If you are working as a financial manager in an organization, what are your
policies to make profit for the organization?
3. Assume that you are new entrepreneur to start the business, which financial
resources you opt? Justify with your views.
4. “The success of a business concern depends upon the way in which it
earnings are computed, distributed and retained”- Comment on this
statement.
1.4 OPERATIONS MANAGEMENT
1. Prepare step by step Supply Chain network layout for any manufacturing
company.
2. List the various factors to be considered for locating Atomic Power plant.
3
3. Prepare PERT network for assembling a Motor Bike.
4. Visit any production plant and list various Material Handling devices with
photographs. Explain its advantages and disadvantages.
1.5 HUMAN RESOURCE MANAGEMENT
1."HR outsourcing has become a common practice throughout the world"-Discuss
the implications of HR outsourcing functions.
2. Identify the Paramount barriers for effective training programme in IT field and
how to crush them". Explain with real life examples.
3. What type of interview techniques do you adopt for selecting an Executive in a
FMCG company for the post of Marketing Manager?
4. Assume that you are responsible for evaluating the employees’ performance in
the public sector manufacturing company. Discuss the appraisal process. Also
explain techniques you apply for various levels and give reasons.
1.6 STATISTICS FOR MANAGERS
1. Which measure of central tendency would be most useful in each of the
following instances?
(a) The production manager for a manufacturer of glass jars, who is concerned
about the proper jar size to manufacture, has sample data on jar sizes
ordered by customers. Would the mean, median, or modal jar size be of
most value to the manager?
(b) The sales manager for a quality furniture manufacturer is interested in
selecting the regions most likely to purchase his firm’s products. Would he
be most interested in the mean or median of family income in prospective
sales areas?
(c) A security analyst is interested in describing the daily market price change of
the common stock of a manufacturing company. Rarely the market price of
the stock changes by more than one point, but occasionally the price will
change by as many as four points in one day. Should the security analyst
describe the daily price change of the stock in terms of the mean, median, or
mode of daily market price change?
2. Late payment of medical claims can add to the cost of health care. An article
reported that the mean time from the date of service to the date of payment for
one insurance company was 41.4 days during a recent period. Suppose that a
sample of 100 medical claims is selected during the latest time period. The
sample mean time from the date of service to the date of payment was 39.6
days, and the sample standard deviation was 7.4 days.
a. Using the 0.05 level of significance, is there evidence that the population
mean has changed from 41.4 days?
b. What is your answer in (a) if you use the 0.01 level of significance?
c. What is your answer in (a) if the sample mean is 38.2 days and the sample
standard deviation is 10.7 days?
3. La Quinta Motor Inns developed a computer model to predict the profitability of
sites that are being considered as locations for new hotels. If the computer
model predicts large profits, La Quinta buys the proposed site and builds a new
4
hotel. If the computer model predicts small or moderate profits, La Quinta
chooses not to proceed. This decision-making procedure can be expressed in the
hypothesis-testing framework. The null hypothesis is that the site is not a
profitable location. The alternative hypothesis is that the site is a profitable
location.
a. Explain the risks associated with committing a Type I error in this case.
b. Explain the risks associated with committing a Type II error in this case.
c. Which type of error do you think the executives at La Quinta Motor Inns are
trying hard to avoid? Explain.
4. The chair of the accounting department wants to develop a regression model to
predict the grade point average in accounting for graduating accounting majors,
based on the students’ SAT score and whether the student received a grade of
B or higher in the introductory statistics course (0 = no and 1 = yes).
a. Explain the steps involved in developing a regression model for these data. Be
sure to indicate the particular models you need to evaluate and compare.
b. Suppose the regression coefficient for the variable of whether the student
received a grade of B or higher in the introductory statistics course is +0.30,
how do you interpret this result?
1.7 MANAGERIAL COMMUNICATION
1. Assuming you are a Chief Personnel Manager of a leading MNC, draft a letter
calling a candidate for an interview in reply to his application for the position of
Chief Financial Executive.
2. Assume yourself as a Customer Relationship Manager of a bank. You have received
a letter from your customers who have complained to you about the rude
behaviour of a computer clerk. Since the customer is an important person, write a
letter to convince the customer.
3. Communication is lifeblood of an organization and without it organization cannot
exists. Discuss this statement.
4. The problem of communication arises because there are various obstacles which
may entirely prevent a communication or filter part of it, or present it incorrect.
Comment and discuss.
1.8 ADVERTISING AND SALES PROMOTION
1. “Advertising increases competition and improve life -style by helping to bring new
product to the consumer”. –Do you agree or not? Substantiate your views.
2. Persuasive advertising is the most obvious kind of advertising- Do you agree?
Elaborate the reasons.
3. It is said that advertising is a waste of scarce resources in a developing country
like India. Do you agree? Substantiate your arguments with appropriate
examples.
4. Give examples of consumer behaviour concepts applied to sales promotion.

M.B.A.[M.M.]– 1STYear – Assignment- UAP/551/C-600
ANNAMALAI UNIVERSITY PRESS 2018 -2019

INTERNATIONAL BUSINESS MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

INTERNATIONAL BUSINESS MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER PROVIDED WHATSAPP 91 9924764558

CONTACT:

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com


ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INTERNATIONAL BUSINESS
SECOND YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for SIX papers as per instructions, those who have opted Project and
Viva-Voce.
Students are asked to write the assignments for the EIGHT Papers as per
instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialisation.
Last date for submission: 28-02-2019
Last date for submission with late fee ` 300/-: 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned
and not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand
corner on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For
each topic the answer should not exceed 15–pages. Each assignment carries
25 marks (2 topics).
DR. M. ARUL
DIRECTOR
2
2.1 INTERNATIONAL HUMAN RESOURCE MANAGEMENT
1. How does the environment concerning human resource management in India
vary from that of developed countries? Elaborate.
2. Manpower planning is considered as the most primary and important task of HR
department internationally. Why is it not so in India? Also discuss the
consequences of not planning manpower requirements.
3. Your Organisation is a multinational company based at India. Simultaneously
three executives looking after three geographical area decides to quit. The top
Management is asking you to conduct the exit interview for those tendered their
resignation. How would you organize the exit interview? Will you impress upon
them to continue? If “Yes” why? If “No” Why Not?
4. Oil Refinery Company in Riyadh is recruiting supervisory staff for its refinery
operation. Suggest suitable recruiting process for the company.
2.2 INTERNATIONAL MARKETING MANAGEMENT
1. “Major environmental influences always have an impact on International
marketing” – Discuss the above statement with recent live examples.
2. Discuss briefly, modes to enter international market and recommend mode of
entry and its implications for success of a new product across multiple markets.
3. “Modern marketing concept is applicable to all business organisations
irrespective of their size or nature of the goods or services marketed”- Do you
agree or disagree? Give your justification.
4. Branding is hot topic in board rooms around the world because most CEOs
recognise that the strong brand is a powerful driver in shareholder value. In this
connection, what are the key elements that contribute to brand equity? Is it
possible to quantify brand equity? If so How? Give recent examples.
2.3 INTERNATIONAL FINANCIAL MANAGEMENT
1. Discuss the foreign exchange market, procedure for quotation and arbitrage.
Narrate current situation of Euro currency and Euro Credit.
2. Elaborate the different criteria and difficulties in evaluating foreign projects
while making international investment decision for developing countries
investors.
3. Critically evaluate the International Financial Market Instruments. Discuss the
internal and external techniques of risk involved in the International Business.
4. What do you understand by International Portfolio Investment? Critically
evaluate the key elements of taxation with suitable examples.
3
2.4 LOGISTICS AND SUPPLY CHAIN MANAGEMENT
1. Mr. Sarath, CEO of a Multinational company has decided to construct a
warehouse in the central part of the India. He approaches you for designing the
warehouse. Counsel Mr. Sarath in designing the warehouse with different sizes
and shapes and explain its relationship with material-handling system. Suggest
the reason for constructing different designs of warehouses by explaining its
advantages and disadvantages.
2. Mr. Puneeth has recently opened a logistical service agency. When he enters into
the business, many agencies face different legal problems related to logistical
operations. Mr. Puneeth does not know how to run the business without any
legal problem. As a logistical legal consultant, advise Mr. Puneeth about various
transport regulations to overcome legal problems.
3. You are assigned the position of Chief Manager in a logistics company located at
Mumbai. You have customers across globe. Your responsibility is to collect the
goods from various sources and export it from the nearest port. How do you do
the operation, and explain the problems you may face during the logistical
operations?
4. “Supply chain management is need of the hour for current business scenario” –
Substantiate your views for the above statement by explaining the real time
success stories of any three business firms of your choice.
2.5 GLOBAL STRATEGIC MANAGEMENT
1. AMUL is the India’s largest food products organization and the market
leader in whole milk, condensed milk, milk powder, butter, cheese, ice
cream, dairy whitener and sweets. “Amul-Diversifying for Growth” looks at
how the co-operative integrated approach adopted by Amul has been
successfully used to dominate the dairy products market and how it is
utilizing its strong brand name to diversify into non-dairy products,
processed foods, and other products. Discuss.
2. India’s strict regulations against allowing FDI in retail sector prevent the
entry of the foreign retailers to our country. Discuss the attempt of foreign
retailers to enter the land of opportunities through different strategies.
3. Explain the Leadership Re-organization. Discuss about Wipro’s Co-CEO
model. Will Wipro achieve what it set out to do by appointing Co-CEOs?
4. Transformation of an Indian Family Business into a globally competitive
Firm: Illustrate how companies from emerging market like Mahindra &
Mahindra (M&M) from India are competing globally by leveraging on their
core competencies.
4
2.6 INTERNATIONAL TRADE POLICIES AND DOCUMENTATION
1. Briefly explain the Export and Import policy (2002-2017) of India. Identify the
gains and losses of those policies.
2. Enumerate the procedures to establish a new Export Oriented Units and explain
the terms of shipment and processing of export order.
3. Elucidate the risks involved in export and also discuss about the export
incentives and Duty exemption schemes for importing capital goods.
4. Elaborate the impact of current monetary policies on India’s International trade.
2.7.1 INTERNATIONAL MARKETING RESEARCH AND CONSUMER BEHAVIOUR
1. A company manufacturing electronic goods wants to know how best it can
satisfy its potential buyers in the Asian market. Give your suggestions for
formulating an appropriate marketing research proposal.
2. According to your understanding, is the process of product research is
important in International marketing? Justify.
3. Discuss the major ethical issues in International marketing with three
examples.
4. Assume you are appointed as a marketing head in a leading FMCG company in
India. As part of the development process the company wants to expand its
business operations internationally to its neighboring countries. You are given
the task as following. a) Identifying the market and its segmentation b) Studying
the consumer behavior c) Do product research d) Examining the market
opportunities. Narrate your role to carry out the above task by doing market
research.
2.7.2 EXPORT AND IMPORT FINANCE
1. Line of Credit is a short term sources of finance for exporter & importer – will
you accept? Explain with examples.
2. Inflation rate as well as interest rates will affect the value of currency rates –
Discuss and also explain the reasons for variation of the inflation rate.
3. “Export incentives are major factors to encourage the EXIM business”- Do you
agree? Explain with suitable examples.
4. “Credit Insurance agencies will help the exporter & importer in financial
payments” – Prove it.

M.B.A. [I.B.] – 2ND YEAR – Assignment - AUP/551/C-350
ANNAMALAI UNIVERSITY PRESS - 2018 -2019

ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INFORMATION SYSTEMS
SECOND YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for SIX papers as per instructions, those who have opted Project and
Viva-Voce.
Students are asked to write the assignments for the EIGHT Papers as per
instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialization.
Last date for submission: 28-02-2019
Last date for submission with late fee ` 300/- : 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics Questions in each paper out of the
FOUR. For each topic the answer should not exceed 15–pages. Each assignment
carries 25 marks (2 topics).
DR. M.ARUL
DIRECTOR
2
2.1 ORGANIZATIONAL BEHAVIOUR
1. Understanding the basic concepts of Organizational Behaviour prepare a
Behavioural frame work for a newly established IT company in Chennai. –
Student can imagine the size and turnover of the industry.
2. To understand the importance of the concepts personality, perception, and
attitude of employees in an organization, prepare an interview schedule,
conduct an interview with 2-3 executives of any one organization and present
the results.
3. After listing out the qualities and theories of leadership, have a discussion with
one or two real world leaders of your choice and present the outcome.
4. Identify a suitable case to understand Organizational Culture, analyze the case
and present it with issues and strategies
2.2 MANAGEMENT INFORMATION SYSTEM
1. How can information Technology support a company’s business processes and
Decision Making, and give it a Competitive Advantage? Give examples to
illustrate your answer.
2. Why do you think there have been so many business failures among “dot-com”
companies that were devoted only to retail e-commerce?
3. Explain the management information system in various marketing strategy
which are adopted by various company. Explain with examples.
4. Discuss the executive information system and executive support system in
various marketing organisation.
2.3 DATABASE MANAGEMENT SYSTEM
1. What are the ACID properties? Define atomicity, Consistency, isolation, and
durability and illustrate them through examples?
2. How to write programs that manipulate a network database—including such
tasks as searching for and retrieving records from the database; inserting,
deleting, and modifying records; and connecting and disconnecting records from
set occurrences.
3. Consider the following relations: BRANCH (branch _name, branch _city, assets),
ACCOUNT(accno, branch _ name , balance), DEPOSITOR (customer _ name.
accno, customer_ street, customer city). Write the SQL statements for the
following :
a) List all the customers who have at least two accounts at the branch.
b) List all the accno whose accounts are in a branch _name where an asset is
maximum
c) List all the customers whose account balance is minimum.
3
d) List all the customers who have an account at all the branches located in a
specific city.
e) Demonstrate how you delete all account tuples at every branch located in
specific city.
4. Draw the various schemes of baking system and explain the involvement of view
levels of data abstraction.
2.4 E-COMMERCE
1. Enumerate Security of Internet hosts and networks, Public key infrastructure,
Safety of E-Commerce applications, Electronic payment systems, Trust and
reputation in E-Commerce.
2. Discuss about the prevention procedures of the firewall to avoid the attack of
Hackers.
3. “Online Shopping generate new economy”- Comment your opinion with proper
Justification.
4. Discuss the role played by E-commerce in providing customer service at the
various stages (product selection to post purchase) in an online buying
transaction.
2.5 ENTERPRISE RESOURCE PLANNING
1. How will you execute the Gap Analysis phase of ERP implementation for a very
large manufacturing industry? Discuss the steps involved in this scenario.
2. Explain the Planning and Execution Model based on integrated process for a
service industry.
3. Discuss the common myths about ERP and find practical solutions for
dispelling them in your organization.
4. Most companies today have made significant investments in information
technology systems. Write a case study of Integrating ERP, CRM and SCM
creates a single view of organizational profitability.
2.6 DATA WAREHOUSING AND DATA MINING
1. Explain the schemas which are used in a data warehouse design with suitable
examples. Which schema design is more popular? Draw a schema design for a
university admission system. Consider appropriate dimensions and fact table as
required.
2. How can business dimensions be useful for defining requirements in a business
data warehouse? in which situation jad methodology may be useful for
collecting requirements?
4
3. Compare rolap with molap servers. Which one do you consider more appropriate
for data warehouse applications and why?
4. Develop an algorithm for classification using decision trees. illustrate the
algorithm with a relevant example.
2.7.1 SOFTWARE PROJECT MANAGEMENT
1. Company has the plan to implant software applications to manage its inverting
function.
a) Identify the options available towards providing inverting solutions. Narrate
the comparative advantage and disadvantages of each option.
2. Identify the organization providing software solutions for retail applications
a) Develop the project network diagram that can support the implementation
scheme for such retail solutions.
3. Bring out the organization involved in implementing software solutions.
a) Narrate the role of project support office for such organizations.
4. Identify the key deliverables in core banking solutions.
2.7.2 ADVANCED WEB DESIGN
1. Web Programming HTML Elements with Cascading Style Sheet (CSS)- Discuss
2. Enumerate the role of DOM (Document Object Model) in website Development
3. Illustrate your views on the data types supported by VB Script, and conditional
statements in VB Script
4. On click, on mouse over, on mouse out, on change and on submit event types in
JavaScript with example programs.

M.B.A.[I.S.] Assignment - 2ND YEAR - AUP/551/C-200
ANNAMALAI UNIVERSITY PRESS 2018 -2019

MARKETING MANAGEMENT MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

MARKETING MANAGEMENT MBA ANNAMALAI UNIVERSITY ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com



1.1 PRINCIPLES OF MANAGEMENT
1. Management can be defined as " A process of bringing about improvement in
knowledge, skill, habit and attitudes of the employees in an organization".
Discuss.
2. "Decision making is the most critical managerial task." Discuss the above
statement in light of decision-making process.
3. Select a business or political leader whom you admire, and identify his or her
style of leading by applying the managerial grid or the continuum-of-behaviour
model of Tannenbaum and Schmidt.
4. ‟The only planning tool we need in the company is the budget. If everyone meets
his or her budget, we need nothing else, and management by objectives would
be an unnecessary frill”. Comment.
1.2 MARKETING MANAGEMENT
1. Explain the recent trends in marketing concepts, also discuss the factors that a
marketing manager must take into account while developing the marketing mix
for the below mentioned products. I. Female cosmetics, II. Children health
drinks and III. Adult bike.
2. ‘Every change in the political and legal environment creates an adjustment
problem for the marketers’ – as a budding manager what is your opinion about
this statement and suggest a suitable strategy to adopt successful and smooth
running of your business.
3. In designing an advertising campaign for a soft drink, which would you find
more useful; information about consumer demographics or information about
consumer life style? Give an example of how would you use each type of
information.
4. Suggest a successful way to segment the market for the following products
a) Detergent soap b) Designer Jewellery c) Breakfast Cereals.
1.3 FINANCIAL MANAGEMENT
1. It is usual to declare good dividends when the company is making good
profit. It is profitable for companies not to declare any dividend even when
they are making good profits? What will be the reaction of the shareholder?
Discuss.
2. If you are working as a financial manager in an organization, what are your
policies to make profit for the organization?
3. Assume that you are new entrepreneur to start the business, which financial
resources you opt? Justify with your views.
4. “The success of a business concern depends upon the way in which it
earnings are computed, distributed and retained”- comment on this
statement.
3
1.4 DATABASE MANAGEMENT SYSTEM
1. What are the ACID properties? Define atomicity, Consistency, isolation, and
durability and illustrate them through examples?
2. How to write programs that manipulate a network database—including such
tasks as searching for and retrieving records from the database; inserting,
deleting, and modifying records; and connecting and disconnecting records from
set occurrences.
3. Consider the following relations: BRANCH (branch _name, branch _city, assets),
ACCOUNT (accno, branch _ name, balance), DEPOSITOR (customer _ name.
accno, Customer_ Street, customer city). Write the SQL statements for the
following:
a) List all the customers who have at least two accounts at the branch.
b) List all the accno whose accounts are in a branch _name where an asset is
maximum.
c) List all the customers whose account balance is minimum.
d) List all the customers who have an account at all the branches located in a
specific city.
e) Demonstrate how you delete all account tuples at every branch located in
specific city.
4. Draw the various schemes of banking system and explain the involvement of
view levels of data abstraction.
1.5 HUMAN RESOURCE MANAGEMENT
1."HR outsourcing has become a common practice throughout the world"-Discuss
the implications of HR outsourcing functions.
2. Identify the Paramount barriers for effective training programme in IT field and
how to crush them". Explain with real life examples.
3. What type of interview techniques do you adopt for selecting an Executive in a
FMCG company for the post of Marketing Manager?
4. Assume that you are responsible for evaluating the employees’ performance in
the public sector manufacturing company. Discuss the appraisal process. Also
explain techniques you apply for various levels and give reasons.
1.6 MANAGEMENT INFORMATION SYSTEM
1. How can information Technology support a company’s business processes and
Decision Making, and give it a Competitive Advantage? Illustrate your answer.
2. Why do you think there have been so many business failures among “dot-com”
companies that were devoted only to retail e-commerce?
4
3. Explain the management information system in various marketing strategy
which are adopted by various company. Explain with examples.
4. Discuss the executive information system and executive support system in
various marketing organisation.
1.7 SOFTWARE PROJECT MANAGEMENT
1. Company has the plan to implant software applications to manage its inverting
function.
a) Identify the options available towards providing inverting solutions. Narrate
the comparative advantage and disadvantages of each option.
2. Identify the organization providing software solutions for retail applications
a) Develop the project network diagram that can support the implementation
scheme for such retail solutions.
3. Bring out the organization involved in implementing software solutions.
a) Narrate the role of project support office for such organizations.
4. Identify the key deliverables in core banking solutions.
1.8 FINANCIAL AND MANAGEMENT ACCOUNTING
1. What are the significant assumptions we make while comparing financial ratio
of various companies in the same industry? Discuss the implications of the
above assumptions for a user of financial ratios.
2. Suppose you are the co-owner and manager of a retail store that sells and
repairs mountain bikes. Provide one example of a financial accounting report
that would be useful to you and your co-owner. Provide two examples of
managerial accounting reports that would be useful to you as the manager.
3. Discuss how internal rate of return (IRR) method differs from the net present
value method (NPV). Be sure to include an explanation of what the IRR method
is and what the NPV method is.
4. Imagine that, you are the owner of a business. Pass journal entries with 20
different transactions. Prepare a position statement after every transaction. Did
your firm earn profit or made a loss at the end of all transaction? Make a small
comment on your firm’s position at the end.


ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INTERNATIONAL BUSINESS
FIRST YEAR
Academic Year 2018 - 2019
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 28-02-2019
Last date for submission with late fee ` 300/- : 15-03-2019
NOTE:
1. Assignments sent after 15-03-2019 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO topics in each paper out of the FOUR. For each
topic the answer should not exceed 15–pages. Each assignment carries 25 marks
(2 topics).
DR. M. ARUL
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. Management can be defined as "a process of bringing about improvement in
knowledge, skill, habit and attitudes of the employees in an organization".
Discuss.
2. "Decision making is the most critical managerial task." Discuss the above
statement in light of decision-making process.
3. Select a business or political leader whom you admire, and identify his or her
style of leading by applying the managerial grid or the continuum-of-behaviour
model of Tannenbaum and Schmidt.
4. ‟The only planning tool we need in the company is the budget .If everyone meets
his or her budget, we need nothing else, and management by objectives would
be an unnecessary frill”. Comment.
1.2 INTERNATIONAL ACCOUNTING
1. “All of us know that the total of the both sides of the Trail balance and Balance
sheet are must be matched, however in many occasions total of the two sides of
the statements may not be matched because of several reasons.” Discuss.
2. “Cost – Volume Profit (CVP) analysis is well known as well as most useful
analytical tool for assessing and comparing the benefits derived by the user of
the product or service against what they are paying.” Comment.
3. “Preparation of cash budget is helpful to resolve many systematic questions of an
organization, however in very few occasions the cash budget is failed to detect
uneven cash flows.” why and how?– Discuss.
4. “As a financial analyst, how would you address and resolve the various issues
involved in international financial statements analysis?” – Explain.
1.3 INTERNATIONAL ECONOMICS
1. Discuss India’s balance of payment position since 2000 and adjustments
mechanism adopted by India.
2. Explain the theory of customs union on its relevance to developing countries.
3. Critically discuss the monetary approach to the balance of payment problem.
4. Discuss the methods adopted for foreign exchange control.
1.4 INTERNATIONAL BUSINESS ENVIRONMENT
1. Why do Firms go International? Discuss the Problems Faced by MNC’S in
introducing new Product.
2. Do you think that study of international business environment is relevant for the
manager? If yes (or) No, Justify your views and Discuss the economic and
financial environment of international business.
3
3. Judge how the business and cultural environment shape the behavior of a
organization of your choice.
4. Is your firm home-region oriented, Bi-region oriented or host-region oriented or
global, according to Vugman and Verdeke’s criteria? Show how you reach your
conclusion.
1.5 FOREIGN POLICY OF INDIA
1. What are some of the major factors that have influenced the yen/dollar
exchange rate in the past decade? Have different factors become more important
at different times? It so, which ones?
2. “Major global powers influenced the foreign policy of India – New India is
gradually gaining momentum to influence the foreign polices of major powers”
Elucidate.
3. India’s role in the development of Bangladesh and Srilanka is noteworthy. But
their attitude towards India is not encouraging. What goes wrong? How such
problems can be solved?
4. Analyze the following issues related to India’s foreign policy.
A. China – India Border Issue.
B. Pakistan – India Border issue.
C. India’s claim for permanent seat in the UN Security Council..
1.6 INFORMATION TECHNOLOGY AND E-COMMERCE
1. Information technology is moving towards maturity? Do you agree or disagree?
Justify your views.
2. Give some examples of IT dependencies that are likely to be found in a strategy
but cannot be resolved through the iterative process. How can the effects of
dependencies external to the firm are mitigated.
3. Assume you are the manager of a department in which each of your employees
has a workstation interconnected to all other in the department through a LAN.
The LAN itself is connected to the firm’s central processing facility. Discuss the
important factors that would be involved in the recovery management process
for your department.
4. System control and availability must across the boundary dividing manual and
automated processes. Using the account payable program as an example.
Discuss the shift in responsibility at the interface.
4
1.7 COMMUNICATION FOR GLOBAL MANAGERS
1. “Ineffective communication is the fault of the sender.” Do you agree or disagree?
Discuss. Explain how ineffective communication disturb doing business globally.
2. Narrate the features of different types of reports. Present the structure of
scientific report. Prepare a report to highlight the ever increasing rate of attrition
in the organization.
3. Draft a speech on “Business Ethics” to be delivered in a meeting of Chamber of
Commerce and industry at Chennai.
4. Make out a new report concerning untapped potentials in the handicrafts sector
of your country thought which there will be a scope to mobilize Foreign
Currency reserves.
1.8 ORGANISATIONAL BEHAVIOUR
1. Understanding the basic concepts of Organizational Behaviour prepare a
Behavioural frame work for a newly established IT company in Chennai. –
Student can imagine the size and turnover of the industry.
2. To understand the importance of the concepts personality, perception, and
attitude of employees in an organization, prepare an interview schedule,
conduct an interview with 2-3 executives of any one organization and present
the results.
3. After listing out the qualities and theories of leadership, have a discussion with
one or two world leaders of your choice and present the outcome.
4. Identify a suitable case to understand Organizational Culture, analyze the case
and present it with issues and strategies.

M.B.A.[I.B.] – 1ST YEAR – Assignment - AUP/551/C-350
ANNAMALAI UNIVERSITY PRESS 2018 -2019

INTERNATIONAL FINANCIAL MANAGEMENT IIBMS ONGOING EXAM ANSWER SHEET PROVIDED WHATSAPP 91 9924764558

INTERNATIONAL FINANCIAL MANAGEMENT IIBMS ONGOING EXAM ANSWER SHEET PROVIDED WHATSAPP 91 9924764558

CONTACT:

DR. PRASANTH MBA PH.D. DME MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com


Attempt Only Four Case Study
CASE – 1

You are the CFO of a large Indian pharmaceutical company. Over the last five years your company has grown, primarily through overseas acquisitions. You started acquiring companies in Europe and North America in 2000.
Your balance sheet on March 2005 has assets equivalent of US$200 million, including those of your subsidiaries.
In the last board meeting, a presentation made by your European subsidiary painted a worrisome picture. This bulk drug manufacturing facility sources its raw materials from a small South African country, which is facing political unrest. This means that the reliability of this source of raw material, in the days to come, is poor. Your subsidiary is keen to source this material from a small Taiwanese firm. This Taiwanese firm is willing to supply the raw material but wants payment in US dollars for the January to June 2006 period; in euros for the July to December 2006 period through its Cayman Island bank account.
If this supply contract clicks, it could mean at least two things: one, getting a reliable supplier, and two, opening a link in the Far East market.
You are preparing to present a case for this supply contract to the top management. You search the web to get some data on USD/INR and Europe/INR behaviour.




Question:

What are the issues that you will take into account and what is the likely response from the board members?




CASE – 2

“Government of India closely watching rise in FOREX reserves”.
“BOP situation for India worsens over last few months due to bird flu scare.”
“RBI considering possible hike in CRR, thereby signaling possible tight monetary policy.”
“Political parties demanding compensation in dollar terms, for farmers for chickens culled.”
These were some of the headlines screaming for your attention before the annual board meeting. You the CEO of a mega-property developing corporation—call up the chief economist to take her views into consideration. Your company has heavily invested in many mega projects and you are planning to ride the retail boom. The organization has ambitious plans to make foray into airport and seaport privatisation process. This will mean hand-holding with international agencies and taking loans and, possibly, equity partnership. These inflows will have the usual condition of repayment of interest and minimum guaranteed dividends in dollar terms.
Your phone rings and chief economist explains, “On one hand, India has a promising future in retail market, as it is evident from the shopping malls boom in all metros and mini-metros. Therefore, our investments are well protected. GDP is projected to grow at about 8% over next five years. This will mean a much larger foreign trade component, giving fillip to requirement of airport and seaport infrastructure. In such a scenario, we should be able to establish ourself in this sector as well. However, on the other hand, there is a definite possibility that in case this GDP growth is not achieved, unemployment will rear its head once again, causing supply side shortages and unabated demand in some sectors—thereby meaning inflation will soar, and, in turn, interest rates will go up; and finally this will put downward pressure on rupee against all major currencies. This will erode our credibility and profitability in the market. the signs of impact could be visible in six months from now and among the first indicators of this shift looming over the horizon will be change in India’s BOP account.” You listen to her silently on your intercom.
You give a sigh of relief as soon as her prognosis is over. You call up your treasurer for a small chat. After all, he is the person who deals in foreign exchange market on minute-to-minute basis.
He has a different story to tell, “Well, even if worst case scenario emerges, we stand to gain. See, hardening of interest rates with devaluation of currency will not have any material impact on us. In fact, with this India will become a preferred destination for further  foreign investment. Our exports will become more competitive in the international market and it will give a boost for indigenous production of many things. This means more imports of plant and machinery, and of course, raw materials.” He signs off by saying, “I see no reason for worry even if BOP situation worsens, we are well covered in currency and interest rate futures market.” He adds further with smile, “We can actually make money on the basis of this forecast, subject to the permission from our board to take position in options market.”



Questions:

You sit back in your chair and try to figure out what your presentation is going to be in front of the board.





CASE – 3

While you are making presentation to the top management a middle aged person enters the boardroom. All the board members exchange smiles with this person.
At the end of your presentation, the new entrant speaks up, “Well, that was a very interesting presentation. It appears that you know about forex markets in India.” This person continues, “While, I was on flight today, I came across an interesting bit of information. There was a story in the newspaper mentioning that one can make a ‘killing’ in forex market, if one is smart enough. I feel that you should tell us about this ‘killing’ business as well.” And goes on to add with a smile and tinge of sarcasm, “I guess this will make our treasury a ‘profit center’”. All the board members nod in unison. The chairman takes out the day’s paper and hands it over to you to examine the possibility of making a ‘killing’ in the market.
Sweat breaks on your eyebrows. You do not remember having seen newspaper quotes during your course work, since you devoted the majority of your time during MBA days to cultural activities and student exchange programmes. This is going to be your first real challenge in the industry. You ask for some time to examine the numbers. The chairman and CFO give you patronizing looks and ask you to come back after a working lunch and tell the board about your findings. As you come back to your desk, you feel sudden loss of appetite.
After a while, the same person walks up to your desk and says, “I can understand your predicament. I know you are fresh from you MBA, and just one week young with our company. I hope these numbers help you to present your case”, while handing over a piece of paper to you. You do not like the patronizing tone. You thank this person for encouragement(!). You find following details staring at you.
USD/CHF : 1.5963/1.5973. This is a quote from a bank in Zurich. At the same time, a bank in New York is offering the following spot quote : CHF/USD : 0.6265/0.6270
Further, a New York bank is currently offering these spot quotes:
USD/JPY : 112.25/112.55 and USD/AUD : 1.6659/1.6672
At the same time, a bank in Sydney is quoting:
AUD/JPY : 68.80/68.97
Additionally, the following pair of spot and forward quotes are also available :
GBP/USD spot : 1.6531/1.6577
Hope this helps!


Question:

 What will you do next? How will you present your analysis?


CASE – 4         

It is month of December, Christmas holidays are fast approaching, everyone is getting into a festive mood, but you—the Chief Investment Officer of a large corporate—are in a restive mood. You have had a somewhat dull year. It is close to bonus time. You have promised your teenaged daughter a new Porsche as the Christmas present. You are looking for making a killing on the forex front. Working on tips given by your economist friend about interest rate theorem, you are trying to build a contract that will help your company in counteracting the movement in exchange rate and interest rates will get you enough bonus to make that Christmas present.
As you open your e-mail, there is a message saying: the spot USD/CHF rate is 1.5960, and 6-month forward is 1.5625, the 3-month deposit rates 4.50% p.a. for USD and 1.75% p.a. for CHF. Will you able to make that killing?
It looks like your lucky day. The very message has the following news: USD/CHF spot: 1.5960/10; 3 months: 6 months: 550/500. The 3-month and 6-month outright forward rates are: 3 months: 1.5950; 6 months: 1.5700/20. Can you do something here?
The last message from your banker gives some good information about the rates prevailing in the market. GBS/USD Spot: 1.7580/90; 1-month; 2-months: 30/20; 3-months: 45/35; 6-months: 25/20; 9-months: 35/30; 12-months: 30/2o. US interest rates are somewhat above UK rates but less so at the far end.
Your experience in these markets makes you feel confident that in nine months, UK rates are going to fall, and the sterling will go into a forward premium. Your gut feel is: 6-month swap points to become 150/250 in nine months time.

Question:

You have a Porsche in mind and 100 million dollar to play with. Will you make it this time?














CASE – 5

You are back in Mumbai after a grueling day in New Delhi. You were called by the mandarins in the North Block to explain the cause of crash in the price of the stock of your company—a leading Indian software MNC. The investors were aghast at the stock price crash. The main charge was simple: your company used futures trading for speculation, instead of normal hedging.
Before you can get out of your shining Merc (which might get auctioned soon) media-persons are already all over the place thrusting microphones in your face—waiting for a sound bite. You barely mumble ‘no comments’ to the gathering but promise to get back with a detailed description of events, to be transmitted live on the television, in a couple of hours.
As you sit down at your office table, and call for a RT (room-temperature) glass of narial paanee (coconut water)—since your friends tell that it is good when you have hyper-acidity; you need a strong stomach lining to digest al the vitriol being offered to you.
When you look at the documents spread in front of you, the following details emerge:
(a) Since the exposure of your company is in USD, you chose to buy 6-month USD futures at a price that was above spot price for a long time, and you sold GBP futures for 9-months since pricing was very attractive, and you were expecting to receive payments for services rendered in about 8-months time.
(b) As the maturity of USD futures approached, US of A attacked Iraq, leading to a jump in oil prices.
(c) Sensing trouble you immediately bought 3-month interest rate futures which were trading below spot.
(d) Within a week of your futures purchase, markets started stabilizing and returned to normal behaviour.
(e) But your board was uncomfortable with your position, and margin calls. They ask you to settle your position and face the jury, charging you for speculation in the markets with the company money.


Question:

 What additional information will you need? How will you defend your case?