ANNAMALAI MBA FIRST YEAR AND SECOND YEAR ASSIGNMENT ANSWER SHEETS
PROVIDED. DR. PRASANTH MBA PH.D. DME MOBILE
/ WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com
M.B.A. (INFORMATION
SYSTEMS)
FIRST YEAR
1.1 PRINCIPLES OF
MANAGEMENT
1. Choose one academic administrator and another public
administrator and
conduct interview and then ask them how their job differs from
that of business
managers. How do they know how well their department, institution
or
organization is performing, Since profit is probably not one of
the criteria for
assessing effectiveness and efficiency?
2. Design a interview schedule and conduct the interview a manager
in your
locality and ask him how many subordinates he has. Are different
numbers of
subordinates supervised at the top, the middle, and the bottom of
the
organizational hierarchy? What really determines the span of
management in
the organization.
3. “There are two notions about relationship between job
satisfaction and
productivity: a happy worker is a productivity one; a happy worker
is not
necessarily a productive one.” Critically evaluate this statement
and bring out
the situations under which each statement is true.
4. “Planning is the basis, delegation is the key, information is
the guide, and action
is the essence of control of.” Trace the relationship between
control and other
functions with real life examples.
1.2 MANAGERIAL ECONOMICS
1. Out of your own experience find out the reasons for failure of
business
forecasting even in the experienced companies.
2. Take the IT sector as an example for perfect competition and
analyse the
character.
3. Prepare an essay to show the growth of National Income in India
after
Independence
4. Explicit the empirical production and explain optimum
combination of inputs
with diagrams.
1.3 ACCOUNTING FOR
MANAGERS
1. How a financial statement helps the investors and creditors for
a service based
company and manufacturing company. Give your views by taking any
one of the
company of your choice on both the sector.
2. Identify the financial ratio on which Managerial of retail
store should focus.
Further analyse the various importance of those ratio and give
your views. How
it will help the retail store.
3. Discuss various applications of the Break Even Chart. Enumerate
the various
criticism usually levelled against Break Even Charts.
Differentiate how this
Break Even chart helps the service sector and manufacturing
sector.
3
4. From the following particulars, prepare the Balance Sheet of
Sri Mohan Ram.
Current Ratio -- 2
Working Capital -- Rs.
4,00,000
Capital block to Current
Assets -- 3:2
Fixed Asset to turnover --
1:3
Sales Cash / Credit -- 1:2
Stock Velocity -- 2 months
Creditor’s velocity -- 2
months
Debtor’s velocity -- 3
months
Capital block Net Profit
-- 10% of turnover
Debentures / Share Capital
-- 1:2
Gras Profit Ratio -- 25%
(to Sales)
Reserve -- 2.5% of
turnover
1.4 MARKETING MANAGEMENT
1. Examine the suitable demographic segmentation variables other
than age and
sex for the following industry
• Two wheeler
• Brewery
• Insurance
2. You have been selected by the ABC Pharmaceutical Company to be
a sales force
for the period of three years. Identify and describe how you would
progress
through the steps in effective selling.
3. Select an example of a new product failure in the recent
context. Explore and
prepare a report highlighting the causes for its failure. Do you
think a better
understanding of consumer behaviour could have contributed to its
success in
the market place? Do you accept or not? Justify your stand.
4. Design a questionnaire to determine repeat purchase behaviour
and brand
loyalty with respect to
• Fairness cream
• Mobile
• Sports shoe
• Ready-to-wear garments
1.5 HUMAN RESOURCE
MANAGEMENT
1. “One reason for implementing global training programmes is the
need to avoid
business losses due to cultural insensitivity”. What sort of
training programme
would you recommend to avoid such cultural insensitivity?
2. Bring out some real life examples of how to use interest
inventories to improve
employee selection. In doing so, suggest some examples of
occupational
interests that you believe might predict success in various
occupations including
Professor, Accountant and System Analyst.
3. Design a graphic rating scale for the below mentioned
professions:
i. Secretary
ii. Engineer
iii. Web Designer
4
4. Develop an incentive plan for the following positions:
i. Chemical Engineer
ii. Plant Manager
iii. Used car sales force
iv. First-line supervisor
Examine the factors that you have to consider in reaching your
conclusions.
1.6 PRODUCTION AND
MATERIALS MANAGEMENT
1. Why are some Industries located near the source of raw
materials, whereas some
other Industries are located near the market? Justify your answer
with practical
exam.
2. Explain the different types of plant layout? Write the
advantages and disadvantages
of each type of layouts with exam.
3 Describe the requirements of effective system of production and
planning control
in any steel plant.
4. Assume that you have been appointed as quality control manager
of a textile
company. How will you control the quality of the products by using
various
control charts? Discuss the construction procedure and application
of each
chart in maintaining the quality of products.
1.7 RESEARCH METHODS FOR
MANAGEMENT
1. Consider the following research questions:
(a) How do the minority groups in a university view the students
counselling
program?
(b) Examine the relationship between intelligence and creativity
among the
students.
(i) The type of research that would best answer the question
(ii) An appropriate sampling method
(iii)The best method of collecting the data.
2. Discuss the role of Regression Analysis in business and
industry. How are
Regression Coefficients helpful in analysing the regression lines?
3. The mean weekly sales of soap bars in department stores was
146.3 bars per
store. After an advertising campaign, the mean weekly sales in 22
stores for a
typical week was increased to 153.7 and showed a standard
deviation of 17.2.
Was the advertising campaign successful? Substantiate your views.
4. Prepare a questionnaire for the following research problem:
“Identify the factors influencing recently married couples
striking a divorce”
M.B.A. (INFORMATION SYSTEMS)
SECOND YEAR
2.1 ORGANIZATIONAL BEHAVIOUR
1
Suggest any suitable motivational theory for IT industry and substantiate your
views.
2.
“Attitude determines your Altitude”-Substantiate your views on this quote with
relevant
corporate examples.
3.
“A happy Worker is a productive worker”- Discuss in a behavioural perspective.
4.
‘Organisational development involves the development of organization in the
light
of its future expansion plan’. Elaborate your views.
2.2 MANAGEMENT
INFORMATION SYSTEM
1.
Discuss MIS strategies that companies in the electricity utilities industry
could
employ
to achieve a competitive advantage.
2.
“The best way to reduce systems development costs is to use application
software
packages or fourth-generation tools”. Do you agree or disagree?
Substantiate
your answer.
3.
Adopting an enterprise application is a key business decision as well as a
technology
decision. Do you agree or disagree? Justify your views.
4.
Discuss in detail the activities involved in the development of e-commerce
based
Information
System in a retail sector.
2.3 DATABASE
MANAGEMENT SYSTEM
1.
Create an ER diagram for the loan management system of a finance company.
Loans
are given on the purchase of various items with different interest rates.
The
company keeps track of defaulters and taken appropriate steps against
them.
Make and state suitable assumption (if any).
2.
Draw a neat sketch to indicate the architecture of a distributed data base
system for
college
administration process with an example. Explain the various forms of data
for
fragmentation used in DDB.
3.
Develop a conceptual data model for a hospital information system and write a
PL/SQL
program using oracle to perform the following tasks.
a)
Print the patient – details according to room wise.
b)
Print the patient – details according to disease wise.
c)
Print the patient – details according to the doctors attending them.
(Assume
your own tables and fields)
4.
Consider the following relational schema
Account
(A/C No., branch name, balance)
Loan
(Loan No., A/C No.)
Depositor
(Customer Name, A/C No.)
Borrower
(Customer Name, Loan No.)
Write
queries in SQL for the following.
a)
Find all loan number for loan made at Thanjavur branch.
b)
Find all customers who have both a loan and an account in the bank at each
bank.
c)
Find the number of depositors in each branch.
3
2.4 E-COMMERCE
1.
Give the skeleton of the design of a virtual library system for the UGC.
2.
E – Commerce is a boom to the corporate world – comment.
3.
Compare the communication system in traditional business and on-line
business.
4.
Discuss the role of data mining techniques and data visualization in ECommerce.
2.5 ENTERPRISE RESOURCE PLANNING
1.
Rank the various ERP packages in the order of their market share. Give suitable
suggestions
for your ranking.
2.
Carrying out a study of EPC as adopted by SAP and show how it complements
the
Generic Modeling Technique.
3.
Is IRP implementation same as ERP packages implementation? Give reasons for
your
answer.
4.
Discuss briefly about the organization with ERP and organization without ERP.
Which
type of organization is better? Substantiate your views.
2.6 DATA WAREHOUSING
AND DATA MINING
1.
Suppose that a data warehouse for big-university consist of the following four
dimensions:
Student, Course, Semester and Instructor, and two measures count
and
avg_grade. When at the lowest conceptual level (Ex. For a given student,
course,
semester and instructor combination), the avg_grade measure stores the
actual
course grade of the student. At higher conceptual level, avg_grade stores
the
average grade for the given combination.
a.
Draw a snowflake schema diagram for the data warehouse.
b.
Starting with the base cuboid (Student, Course, Semester, Instructor). What
specific
OLAP operations (eg. Roll-up from Semester to Year) should one
perform
in order to list the average grade of MBA courses for each biguniversity
students.
c.
If each dimension has five levels (including all) such as
Student<major<status<university<all,
how many cuboids will this cube
contains
(including the base).
2.
Give an example where data mining is crucial to the success of a business. What
data
mining functions does this business need? Can they be performed
alternatively
by data query processing or simple statistical analysis?
3.
Illustrate with an example, each of the following data mining functionalities:
(a)
Association and Correlation analysis, (b) Classification, (c) Prediction,
(d)Clustering
and (e)Evolution analysis.
4.
Describe in detail about the various applications of data mining in finance,
biomedical
science and retail fields.
4
2.7.1 SOFTWARE
PROJECT MANAGEMENT
1.
a) How an user can be involved in defining a project? Explain.
b)
Identify the milestones in a project schedules plan. Discuss the difficulties
in
preparing
the plan.
2.
a) Compare the initial and final schedule of a project with an example.
b)
How weak quality in a project can be anticipated? Justify your answer.
3.
a) Discuss the relationships that exist among activities. Give examples.
b)
How to create the activity responsibility matrix? Give its importance.
4.
a) Discuss the vendor management tools in project.
b)
Explain the various attributes of successful leader.
2.7.2 ADVANCED WEB
DESIGN
1.
Design and develop a website using ASP .NET MVC 4, EF, Knockoutis and
Bootstrap
for an online trading company.
2.
Design a website on your own and discuss the following for developing your
website:
(a)
Identify which type of website you will design – personal, organizational or
commercial.
Write a brief paragraph describing the website’s overall purpose
and
its targeted audience. Create a name for your website.
(b)
List atleast three general goals for your website. List elements in addition to
text
– photos, music, animation, and so forth – that you could include on
your
general goals.
(c)
Identify the design tools you expect to use to develop your website.
(d)
Identify an available domain name and URL for your website. Research to
make
sure it is available.
3.
Design and develop a website for a MNC and describe the following:
(a)
Identify the element(s) that you could include on your website that would
convey
to its audience that the website’s content is current.
(b)
Identify the connectivity tools you will use to encourage users to publish or
promote
your content and explain how you will use them.
(c)
Identify ways you can promote interactivity at your website.
(d)
Create an appropriate tag line for your website and describe how you will
use
it in the website’s design.
(e)
Describe how you plan to use basic design principles to enhance your
website’s
usability.
4.
Use any one of the search engine to search for websites for network marketing
companies
and describe the following process: (a) Open each website in a different
tab;
(b) Review the privacy and data security issues and tools discussed at each
website;
and (c) Explain how you would use this information to ensure the privacy
of
visitors’ information and the security of visitors’ data at your website.
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