Showing posts with label annamalai university mba assignemnt answer. Show all posts
Showing posts with label annamalai university mba assignemnt answer. Show all posts

Tuesday, 16 February 2021

ANNAMALAI UNIVERSITY MBA ASSIGNMENT 2020-21 SOLUTIONS PROVIDED WHATSAPP 91 9924764558

 ANNAMALAI UNIVERSITY MBA ASSIGNMENT 2020-21 SOLUTIONS PROVIDED WHATSAPP 91 9924764558

CONTACT

DR. PRASANTH BE MBA PH.D. MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com

ANNAMALAI UNIVERSITY

DIRECTORATE OF DISTANCE EDUCATION

M.B.A. FINANCIAL MANAGEMENT

FIRST YEAR

Academic Year 2020 - 2021

ASSIGNMENT TOPICS

This booklet contains assignment topics. Students are asked to write the

assignments for EIGHT papers as per instructions.

Last date for submission : 31-03-2021

Last date for submission with late fee ` 300/- : 15-04-2021-04-2019

NOTE:

1. Assignments sent after 15-04-20213will not be evaluated.

2. Assignments should be in the own hand writing of the student concerned

and not type-written or printed or photocopied.

3. Assignments should be written on A4 paper on one side only.

4. All assignments (with Enrolment number marked on the Top right hand

corner on all pages) should be put in an envelope with superscription “MBA

Assignments” and sent to The Director, Directorate of Distance Education,

Annamalai University, Annamalainagar – 608 002 by Registered post.

5. No notice will be taken on assignments which are not properly filled in with

Enrolment Number and the Title of the papers.

6. Students should send full set of assignments for all papers. Partial

assignments will not be considered.

ASSIGNMENT INSTRUCTIONS

Write assignments on any TWO questions in each paper out of the FOUR. For each

question the answer should not exceed 15–pages. Each assignment carries 25 marks

(2 questions). You are expected to write two questions for every subject.

DR. A. RAJASEKARAN

DIRECTOR

2

1.1 PRINCIPLES OF MANAGEMENT

1. Take any country with which you are familiar and discuss how a factor in the

educational environment imparts on managing an enterprise.

2. Choose the organization where matrix type of departmentation is appropriate?

Compare the pros and cons of this type over the others.

3. "A misconceived and incapable leader may take his followers to dangers of life".

Explain the statement. Describe the qualities and trait of any two successful,

Entrepreneurs in India.

4. The job of the supervisor is many more difficult than that of higher level managers’.

Examine the major responsibilities of a supervisor in an agro based Industry.

1.2 MARKETING MANAGEMENT

1. What kinds of sales promotion techniques are available for laptop computers?

Based on the schemes available in the market, suggest a suitable scheme for a

company planning to launch a Laptop.

2. How do marketers disaggregate a market into a number of sub-markets/District

sub-units of buyers – What are the constraints a marketer will face to a

homogeneous market – Explain?

3. Do you think the market segmentation criteria bring market opportunities to

product marketer? If so, identify them. Also identify some leading brands

currently positioned for women in these segments. Can you think of few for

your own innovative product concepts targeted at these segments?

4. In today’s India the growth of online marketing is going with upward trend.

Discuss the pros. & cons. Which segment of consumers and what kind of

products dominates online marketing?

1.3 FINANCIAL MANAGEMENT

1. Due to over capitalization the company may collapse which would certainly

affect its employees, society, consumers and its shareholders. What remedies

you would suggest? Give suitable examples.

2. Assume that you are a financial manager of medium sized company. Explore the

possibilities of generating the different sources of capital at fair rate.

3. The contention that dividends have an impact on the share price has been

characterized as the bird-in-the hand argument. Explain the essential of this

argument. Why this argument is considered fallacious?

4. Identify the macro factors which are prevailing in the global economy, leading to

mergers and acquisitions.

3

1.4 OPERATIONS MANAGEMENT

1. Discuss the various inventory models used in industries. Do you think JIT

inventory is successful in India? Explain.

2. How an MRP system does helps management, monitor the performance of

the inventory system? Give a specific example of what the system does to

direct management’s attention to problem areas?

3. Bring out the arguments for and against 'make' or 'buy' decisions. How is the

problem of make-or-buy resolved? Explain this by considering a bike

manufacturing company.

4. Discuss the functions of purchasing department in an Industry. Explain some

methods of purchasing commonly adopted in an Industrial Purchasing. Why

should the purchasing documents be legally sound?

1.5 HUMAN RESOURCE MANAGEMENT

1. Design a process for promoting internal candidates. How does the process differ

from the one used for selecting external applicants?

2. Explain the principles of disciplining employees. What are the consequences of

enforcing discipline without prior information?

3. As a frontline supervisor, what indicators would you need in order to decide

whether a low-performing subordinate was a selection mistake are merely needs

training? Illustrate this dilemma with suitable examples.

4. A growing number of employees are reluctant to accept overseas assignments.

Why do they refuse? What benefits and services would you offer to them to

accept such transfer?

1.6 STATISTICS FOR MANAGERS

1. a) Write clearly the relationship between binomial Poisson distribution.

b) Five hundred television sets are inspected as they come off the production

line and the number of defects per set is reordered below:

No. of defects : 0 1 2 3 4

No. of Television : 368 72 52 7 1

Estimate the average number of defects per set and the expected

frequencies assuming Poisson distribution.

2. There is a general belief that high income families send their children to

government school. For this, 1000 families were selected in a city and the

following results were obtained.

Income Public school Government school Total

Low 100 200 300

High 500 200 700

Total 600 400 1000

Use chi-square test to determine whether income level and the type of

schooling are associated.

4

3. From the following data

X 25 22 28 26 35 20 22 40 20 18

Y 18 15 20 17 22 14 16 21 15 14

a) Calculate regression equation X on Y and Y on X.

b) Estimate X when Y = 20

c) Estimate Y when X=20

d) Calculate Karl Pearson's coefficient of

correlation

e) Check whether Regression line is a good fit.

4. Define the inverse of a matrix. Solve the following system of equations using

matrix inversion method?

2x + 4y + 2z = 12

5x – 2y + 6z = 07

3x + 3y – 4z = 5

1.7 MANAGERIAL COMMUNICATION

1. Elaborate on the merits and demerits of using technology in business

communication.

2. “Body language is one of the ways to communicate to the employees down the line” –

Do you consider that it is effective? Explain.

3. The President of the company has asked for a study of the employee's

attitude over company's personnel policies. Write a research proposal on the

specific topic of your choice.

4. You have recently joined a branch of a company as its manager. Write a

report to the head office on the defects in the routine work of the branch.

Also, suggest remedies for those defects.

1.8 ACCOUNTING FOR MANAGERS

1. A distinguished professor has stated “a statement of changes in financial

position is like a motion picture, explaining the difference between two

photographs, the balance sheet as of the end of the current year and the

balance sheet as of the end of the preceding year.” Do you agree with this

analogy? Justify your response.

2. “A branch or business segment that shows negative operating income should be

shutdown.” Do you agree or not? Justify your views for and against.

3. “The interest coverage ratio does not tell us much about the debt servicing

ability of a firm” – Comment.

4. Indirect method of reporting cash flows from operating can create an erroneous

impression about non-cash expenses (such as depreciation). What kind of

impression it can create and why is it erroneous.

M.B.A. Assignment/FM/ 1ST YEAR/ AUP/ / C-500

ANNAMALAI UNIVERSITY PRESS 2020 - 21


ANNAMALAI UNIVERSITY

DIRECTORATE OF DISTANCE EDUCATION

M.B.A. FINANCIAL MANAGEMENT

SECOND YEAR

Academic Year 2020 - 2021

ASSIGNMENT TOPICS

This booklet contains assignment topics. Students are asked to write the

assignments for SIX papers as per instructions, those who have opted project and

Viva-Voce.

Students are asked to write the assignments for the EIGHT Papers as per

instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialisation.

Last date for submission : 01-03-2021

Last date for submission: with late fee `300/- : 16-03-2021

NOTE:

1. Assignments sent after 16-03-2021 will not be evaluated.

2. Assignments should be in the own hand writing of the student concerned and

not type-written or printed or photocopied.

3. Assignments should be written on A4 paper on one side only.

4. All assignments (with Enrolment number marked on the Top right hand corner

on all pages) should be put in an envelope with superscription “MBA

Assignments” and sent to The Director, Directorate of Distance Education,

Annamalai University, Annamalainagar – 608 002 by Registered post.

5. No notice will be taken on assignments which are not properly filled in with

Enrolment Number and the Title of the papers.

6. Students should send full set of assignments for all papers. Partial

assignments will not be considered.

ASSIGNMENT INSTRUCTIONS

Write assignments on any TWO questions in each paper out of the FOUR. For each

questions the answer should not exceed 15–pages. Each assignment carries 25 marks

(2 questions). You are expected to write two questions for every subject.

DR. A. RAJASEKARAN

DIRECTOR

2

2.1 MANAGEMENT OF FINANCIAL SERVICES

1. Why companies go for leasing rather than purchasing agreement? What steps

are involved in a lease agreement?

2. Analyze the trends in mutual funds and how the fresh fund capitals are

mobilized during past five years.

3. In the recent past many investors lost money on stocks and mutual funds

because of an economic downturn caused by global banking and financial

crises. At the same time many experts argued that this was a “Real Investment

Opportunity” because of the depressed price for many stocks and mutual

funds. Do you think today is a good time to begin an investment program?

Justify your answer.

4. If an entrepreneur approaches you for an advice regarding financing of a project

wherein he intends to expand his existing project. What resources you should

suggest him to raise his funds?

2.2 INTERNATIONAL FINANCE

1. Define the balance of payments. The balance of payments records all types of

international transactions. What are the three main types of international

transaction in balance of payment accounts?

2. “Multilateral setting process is good to read in print, but when it comes to

implementation, there are bottlenecks.” What does this statement imply?

Discuss in detail.

3. India’s Tariff and quota system is restricting international trade especially for

Agri Business. – Do you agree with this statement? If Yes / No –

substantiate your answer with suitable example.

4. Critically evaluate the success of STC of India in achieving the objectives for

which it was established.

2.3 DERIVATIVES MANAGEMENT

1. How the valuation of Interest Rate SWAP, Currency SWAP and FRN are made?

Explain them.

2. What is a lower bound price of a 4 month call option on a non dividend paying

stock when the stock price is 28 $, strike price is 25$ and risk free interest rate

is 8% per annum.

3. Examine the risks in financial derivatives and suggest measures to minimise

them.

4. Write a note on role of clearing house with special emphasis upon ‘delivery

mechanism’ in futures market

3

2.4 RISK MANAGEMENT AND INSURANCE

1. You are the newly appointed Risk Manager within an organisation and have

noted that there is no written risk management philosophy or statement in

place. Advise to the Board regarding the advantages of adopting a risk

document, describing the elements that should be referenced within it.

2. Discuss the loss control measures are to be taken by any manufacturing

company of your choice.

3. ‘Insurance is a risk management technique of the corporate sector’– Analyse the

statement.

4. Critically examine the role of government in regulation of insurance business in India

2.5 INVESTMENT, SECURITY AND PORTFOLIO MANAGEMENT

1. How do operators on a stock exchange affect the economic life of a nation? Is it

necessary to control the stock exchange in the present situation? Give your

views.

2. “Companies with high credit risk are the ones that cannot access fixed rate

market directly. They are the companies that are most likely to be paying fixed

and receiving floating in an interest rate swap”. Do you think it increases or

decreases the risk of a financial institutions swap portfolio? Assume that

companies are most likely to default when interest rates are high.

3. “A fundamental analysis estimate of intrinsic value is different from the present

value of all income”. Is this statement true, false or uncertain? Justify your

views with appropriate examples.

4. A stock split should have no effect on value but it does seem to affect a firm

stock price. How would you reconcile this contradiction? Substantiate with

suitable examples.

2.6 STRATEGIC MANAGEMENT

1. What are the six sigma strategies? Is this strategies has suitable to all the

organization? If yes explain briefly if no justify your answer.

2. A leading steel company approaches you for strategies formulation and

implementation in the changing environment. Suggest them a combination

of strategies for productivity improvement (Make necessary assumptions).

3. Consider the shampoo market in India. Prepare a table showing the

differences between the strategies adopted by top 5 brands. Explain each

point.

4. Differentiate between competitive advantage of a country and a corporate.

Discuss how this can help a firm to win over competition and grab more

market share.

4

2.7.1 E-COMMERCE

1. What type of electronic payment systems are required in E-Commerce? Why are

there different types of payment systems? Explain the necessary characteristics

of each type of payment system and give an example of each where it is used.

2. Describe the current e-commerce scenario in India and explain the future

prospect of e-commerce

3. Take an example of any two e-commerce companies in India providing high end

e-commerce solutions and describe how they established customer confidence,

trust and ensured privacy and security of the e-commerce transactions.

4. What is meant by Home entertainment? How it is related to E-Commerce and

explains the size of the Home Entertainment Market?

2.7.2 BUSINESS RESEARCH METHODS

1. Why do business organizations need research? A company, faced with the

problem of increasing rate of work force turnover, wants you to conduct a

research on this problem. Prepare a blueprint on the research process, you will

follow.

2. "Research is much concerned with proper fact finding, analysis and evaluation".

Do you agree with this statement? Give reasons in support of your answer.

3. “Whenever possible, it is advisable to use instruments that have already been

developed and repeatedly used in published studies, rather than develop our

own instruments for our studies” - Do you agree? Discuss the reasons for your

answer

4. "Every data collection method has its own built-in biases. Therefore, resorting to

multi-methods of data collection is only going to compound the biases",

How would you critique this statement?

M.B.A. Assignment/FM/ 2ND YEAR/ AUP/ / C- 1000

ANNAMALAI UNIVERSITY PRESS 2020 – 21

Tuesday, 5 January 2021

ANNAMALAI UNIVERSITY SECOND YEAR MBA ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558

 ANNAMALAI UNIVERSITY SECOND YEAR MBA ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558


CONTACT

DR. PRASANTH BE BBA MBA PH.D. MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com

-

ANNAMALAI UNIVERSITY

DIRECTORATE OF DISTANCE EDUCATION

M.B.A. E. BUSINESS

SECOND YEAR

Academic Year 2020 - 2021

ASSIGNMENT TOPICS

This booklet contains assignment topics. Students are asked to write the

assignments for SIX papers as per instructions, those who have opted Project and

Viva-Voce.

Students are asked to write the assignments for the EIGHT Papers as per

instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialisation.

Last date for submission: 01.03.2021

Last date for submission with late fee ` 300/- : 16.03.2021

NOTE:

1. Assignments sent after 16.03.2021 will not be evaluated.

2. Assignments should be in the own handwriting of the student concerned

and not type-written or printed or photocopied.

3. Assignments should be written on A4 paper on one side only.

4. All assignments (with Enrolment number marked on the Top right hand

corner on all pages) should be put in an envelope with superscription “MBA

Assignments” and sent to The Director, Directorate of Distance Education,

Annamalai University, Annamalainagar – 608 002 by Registered post.

5. No notice will be taken on assignments which are not properly filled in with

Enrolment Number and the Title of the papers.

6. Students should send full set of assignments for all papers. Partial

assignments will not be considered.

ASSIGNMENT INSTRUCTIONS

Write assignments on any TWO questions in each paper out of the FOUR. For

each question the answer should not exceed 15 – pages. Each assignment carries 25

marks (2 questions). You are expected to write two questions for every subject.

DR. A. RAJASEKARAN

DIRECTOR

2

2.1 E-COMMERCE

1. Describe the current e-commerce scenario in India and explain the future

prospect of e-commerce.

2. Consider the development of a portal for a Retailer shop. Discuss the various

technologies, tools and components involved in designing the same.

3. Discuss the challenges and opportunities of e-commerce in Indian Software

Industry.

4. Explain the characteristics of large companies that involve B2G and B2C

transactions in their business, which require robust, capable and scalable

electronic commerce system.

2.2 E-COMMERCE: APPLICATION AND SECURITIES

1. Elucidate the management challenges and issues in online Banking.

2. Outline the various needs of security in E-Commerce Industry.

3. Narrate the characteristics of supply chain management in E-Commerce and its

application in software.

4. What are the critical success factors for building successful e-business

relationships with customers? Planning.

2.3 INTERNET AND JAVA PROGRAMMING

1. Majority of the corporate practice electronic supply chain management. List out

any two organizations of your choice and illustrate the practices applied there.

2. Write a java program for college admission system with AWT packages and handle

its events using their modules.

3. Discuss the java database connectivity. Write an AWT program to explain JDBC

connectivity for employee payroll calculation.

4. E-business and business process outsource is possible from anywhere, while

publishing and other cyber crimes are also increasing. In this regard, jurisdiction is

a major problem to solve the issues. Discuss the above perspectives with suitable

examples.

3

2.4 ADVANCED WEB DEVELOPMENT AND DESIGN TOOLS

1. Develop a XML application to get the details of Books (Title, Author Name, ISBN

No, Publisher details). List out the details of Management related books. Write

DTD, Schema, XZL wherever required?

2. Create an online application for monitoring user events using JSP.

3. Using Servlet, JSP, JDBC and XML, create a web application for a tourist

company to provide online help in the searching for tourist places across the

country, and other details like cost, and how to reach these places.

4. Create a student enquiry system using EJB through which a student could

enquire about the program / Courses on offer by the different School of Studies

of a particular University.

2.5 ENTERPRISE RESOURCE PLANNING

1. Imagine that you are a manager in a firm and implemented ERP system but that

is failed in your company, what type of strategies that you will follow to recover

it?

2. Implementation of an ERP system is a major investment and commitment for

any organization, but still many ERP implementations fail. What are factors

that contribute to the failure of ERP implementation?

3. A Leading Software Company wants to implement ERP Software. Select a

software of your interest and give the steps of implementing that ERP software

in the company.

4. Enlist the general problems faced during implementation of ERP and the

solution for it.

2.6 STRATEGIC MANAGEMENT

1. Comment on this statement. “Often neither the least expensive strategy nor

the most expensive may be the most productive strategy”.

2. Will the time come when most consumer purchases are made with selfscanner?

Explain yours answer.

3. Congruence and co-ordination among strategies should take place through

vertical and horizontal fit. Explain.

4. In what way can timing and competitor reaction be crucial for a strategic

choice? Discuss.

4

2.7.1 GLOBAL MARKETING

1. An international company is planning to introduce a ultra modern luxury car.

How will you develop this new product? Explain.

2. Discuss the cultures and ethical issues that affect the global trade with suitable

example.

3. What criteria should Global marketers consider while making product design

decisions?

4. What, in your view, are the key principles of global marketing? Explain their

importance towards marketing success.

2.7.2 STRUCTURED SYSTEM ANALYSIS AND DESIGN

1. How can CASE tools be used to support requirements determination? Which

types of CASE tools are appropriate for use during requirements determination?

2. With examples, explain how interfaces and dialogues are designed.

3. Design a set of files for supporting a common payroll system. Comment on the

Data security issues of the file system you have designed.

4. Assume that you are in charge of designing software to be installed in bank

ATM. Which kind of architecture would you chooses? Give reasons for your

selection and draw the architecture diagram of the system.

M.B.A. Assignment/E.B./2ND YEAR/ AUP/709/ C-125

ANNAMALAI UNIVERSITY PRESS 2020 – 21


ANNAMALAI UNIVERSITY

DIRECTORATE OF DISTANCE EDUCATION

M.B.A. HUMAN RESOURCE MANAGEMENT

SECOND YEAR

Academic Year 2020 - 2021

ASSIGNMENT TOPICS

This booklet contains assignment topics. Students are asked to write the

assignments for SIX papers as per instructions, those who have opted Project and

Viva-Voce.

Students are asked to write the assignments for the EIGHT Papers as per

instruction those who have opted Two Theory Papers (2.7.1 & 2.7.2) as specialization.

Last date for submission: 01.03.2021

Last date for submission with late fee ` 300/- : 16.03.202115-03-2019

NOTE:

1. Assignments sent after 16.03.2021 will not be evaluated.

2. Assignments should be in the own hand writing of the student concerned and

not type-written or printed or photocopied.

3. Assignments should be written on A4 paper on one side only.

4. All assignments (with Enrolment number marked on the Top right hand corner

on all pages) should be put in an envelope with superscription

“MBA Assignments” and sent to The Director, Directorate of Distance Education,

Annamalai University, Annamalainagar – 608 002 by Registered post.

5. No notice will be taken on assignments which are not properly filled in with

Enrolment Number and the Title of the papers.

6. Students should send full set of assignments for all papers. Partial

assignments will not be considered.

ASSIGNMENT INSTRUCTIONS

Write assignments on any TWO questions in each paper out of the FOUR. For

each questions the answer should not exceed 15 – pages. Each assignment carries

25 marks (2 questions). You are expected to write two questions for every subject.

DR. A. RAJASEKARAN

DIRECTOR

2

2.1 ORGANISATIONAL DEVELOPMENT AND MANAGEMENT OF CHANGE

1. Examines some of the models of OD. Which do you think would be more

appropriate for Indian Industries?

2. “Human beings have a tendency to get merged to a group. This happens

when majority of the groups have changed ultimately creating pressures on

individuals to fall in line with change.” Do you think this a desirable or an

undesirable phenomenon? Give your views.

3. "Many managers believe the effectiveness of third party peace making

intervention rather than comprehensive intervention". Do you agree with

this statement? Justify your views.

4. “A well established company manufacturing readymade garment plans to

introduce new machines and new methods of production. The workers in

the factory numbering five hundred are fearful of the change resisting it in

many ways.” Advice the management how to solve the problem through

derive the appropriate strategy.

2.2 TRAINING AND DEVELOPMENT

1. Assume yourself as a CEO of a Yarn Export Company, how will you design

effective training policies in your company? Enumerate the various logistics

arrangements needed for conducting training programmes in your

company.

2. “Most of the training programme fails due to improper need identification”. If

this is true, as a Trainer how will you identify the need for training of an

organization? Express your views.

3. Explain the merits and demerits of different types of training programs. Discuss

their suitability in industries like power generation plant, mines and automobile

assembly line.

4. Device a mechanism of evaluating training and development effectiveness to

assess whether training and development investment gives commensurate

return. Justify your answer.

2.3 LABOUR WELFARE

1. “Labour welfare is not a barrier liability or useless expenditure but a wise

investment.” – Comment upon this statement.

2. “Safety of workers in mines is much more riskier than any other industrial

establishments. We need to evolve a separate policy on their welfare and

safety.” – Do you think so? If so, given your opinion either supporting or

defending this statement.

3

3. In what way industrial hazards can be reduced? Can we prevent accidents

by weeding out accident - prone workers? Suggest suitable ways to reduce

accidents in factories (choose an industry of your choice).

4. Why worker’s education is important? How do workers educations improve

the productivity? Discuss.

2.4 INDUSTRIAL RELATIONS

1. What are the causes of poor Industrial relations? What are the effects? Give your

suggestions to improve the legislation concerning industrial Relations in our

country.

2. Critically evaluate the unfair management practices and unfair union

practices. Evaluate a strategy for balancing these two extremes, so as to

ensure both are happy and end up with win-win situation.

3. Enumerate the various factors involved in effective negotiation process.

Explain the emerging issues in the administration of Collective Bargaining

agreements in global context.

4. “Enlightened Trade Unions are highly useful both to the working class and

the management’. – Examine the recent issues happened in Neyveli Lignite

Corporation (NLC) as an example for the above statement.

2.5 WAGES AND SALARY ADMINISTRATION

1. What are the guidelines to be followed in preparing a wage structure at the

enterprise level in a steel production company? Enlist the various problems in

it.

2. When all employees are paid fundamentally the same amount of

compensation, what is the likely impact upon satisfaction and behaviour?

What effect would secrecy – of – pay policy have upon the situation?

3. Outline the purpose of a pay commission. How is it constituted? Critically

examine the recommendations of any four central pay commissions of your

choice.

4. “If selection and placement decisions are done effectively, individual performance

should not vary a great deal, therefore, an incentive system is not necessary” –

Discuss.

4

2.6 STRATEGIC MANAGEMENT

1. What is the six sigma strategies? Is this strategies has suitable to all the

organization? If yes explain briefly if no justify your answer.

2. A leading steel company approaches you for strategies formulation and

implementation in the changing environment. Suggest them a combination

of strategies for productivity improvement (Make necessary assumptions).

3. Consider the shampoo market in India. Prepare a table showing the differences

between the strategies adopted by top 5 brands. Explain each point.

4. Differentiate between competitive advantage of a country and a corporate.

Discuss how this can help a firm to win over competition and grab more

market share.

2.7.1 E-COMMERCE

1. What type of electronic payment systems are required in E-Commerce? Why are

there different types of payment systems? Explain the necessary characteristics

of each type of payment system and give an example of each where it is used.

2. Describe the current e-commerce scenario in India and explain the future

prospect of e-commerce

3. Take an example of any two e-commerce companies in India providing high end

e-commerce solutions and describe how they established customer confidence,

trust and ensured privacy and security of the e-commerce transactions.

4. What is meant by Home entertainment? How it is related to E-Commerce and

explains the size of the Home Entertainment Market?

2.7.2 BUSINESS RESEARCH METHODS

1. Why do business organizations need research? A company, faced with the

problem of increasing rate of work force turnover, wants you to conduct a

research on this problem. Prepare a blueprint on the research process, you will

follow.

2. "Research is much concerned with proper fact finding, analysis and evaluation".

Do you agree with this statement? Give reasons in support of your answer.

3. “Whenever possible, it is advisable to use instruments that have already been

developed and repeatedly used in published studies, rather than develop our

own instruments for our studies” - Do you agree? Discuss the reasons for your

answer.

4. "Every data collection method has its own built-in biases. Therefore, resorting to

multi-methods of data collection is only going to compound the biases", How

would you critique this statement?

M.B.A. – 2ND Year / HRM – Assignment- AUP/ C-1600

ANNAMALAI UNIVERSITY PRESS 2020 – 2021

Monday, 13 January 2020

ANNAMALAI UNIVERSITY MBA E BUSINESS ASSIGNMENT ANSWERS

ANNAMALAI UNIVERSITY MBA E BUSINESS ASSIGNMENT ANSWERS 

FOR ELABORATED ANSWER SHEETS WHATSAPP IN +91 9924764558
OR VISIT WWW.CASESTUDYANDPROJECTREPORTS.COM 

ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. E-BUSINESS
FIRST YEAR
Academic Year 2019 – 2020
ASSIGNMENT TOPICS AND ANSWERS

1.1 PRINCIPLES OF MANAGEMENT
1. Management is said to have universal application. How do you justify the
Universality of Management? Give examples to illustrate your arguments.
ANSWER
Managing is necessary whenever one needs to get things done.
It may be called the practice of consciously and continually shaping organizations.
Every organization has people who are assigned the responsibility of serving the organization to achieve its goals.
Management is a universal phenomenon in the sense that it is a common and essential element in all enterprises. Every group effort requires setting objectives, making plans, handling people, co-coordinating and controlling activities, achieving goals and evaluating performance directed towards organizational goals.
These activities relate to the utilization of 4 types of inputs or resources from the environment—human, monetary, physical, and informational.
Human resources include managerial talent, labor, and so forth. Monetary resources are the financial capital the organization uses to finance both ongoing and long-term operations.
Physical resources include raw materials, office and production facilities, and equipment. Information resources are data and other kinds of information utilized by the organization.
The job of the manager is to combine and coordinate these resources to achieve the organization’s goals.
If we see our society closely, we will found management practices are being used everywhere, our praying place, social parties, transport system, schools and.
The concept of universality of management has several implications.
  1. First, managerial skills are transferable from one person to another.
  2. Secondly, management skills can be transferred from one organization to another.
  3. Thirdly, managerial skills can be important and exported from one country to another.
  4. Fourthly, this principle of universality serves as the basis of a general theory of management -a set of common principles.
Some experts support the universality of management on the group that whatever the situation and whatever the level of management, the management function is common.
Any manager must, one time or the other, perform the same managerial functions.
FOR FULL AND DETAILED ANSWER SHEETS WHATSAPP OR CALL IN 91 9924764558 OR 9447965521
2. “The importance of strategic planning is now fully realized by the Indian
corporate sector than before”- Discuss
3. Explain about the personal challenges involved in becoming a manager and a
leader in today's turbulent environment.
4. Without effective management the resources will remain as resources cannot be
converted into productive utilities - Do you agree? Give reasons.
.
1.2 MARKETING MANAGEMENT
1. What is market segmentation? What are the different ways of segmentation/
suggest the segmentation strategy for the following products: Edible oil, Table
top wet grinder and Business magazine.
ANSWER
Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics. The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.

Market segmentation makes it easier for marketers to personalize their marketing campaigns.
By arranging their company’s target market into segmented groups, rather than targeting each potential customer individually, marketers can be more efficient with their time, money, and other resources than if they were targeting consumers on an individual level. Grouping similar consumers together allows marketers to target specific audiences in a cost effective manner.
Market segmentation also reduces the risk of an unsuccessful or ineffective marketing campaign. When marketers divide a market based on key characteristics and personalize their strategies based on that information, there is a much higher chance of success than if they were to create a generic campaign and try to implement it across all segments.

2. What strategies you would recommend to be followed during the four stages of
PLC. Identify one product and one service for each stage in the PLC. Give
reasons for your answer.
3. What are objectives of pricing strategies? Discuss the merits of different pricing
techniques that you would recommend for the following products. Laptop,
Sports utility vehicle, designer tiles.
4. Do you think that social media advertisements would kill all other traditional
media? Discuss your answer with proper justification. Also explain under what
circumstances online advertisements would be highly recommended.
1.3 FINANCIAL MANAGEMENT
1. It is usual to declare good dividends when the company is making good
profit. It is profitable for companies not to declare any dividend even when
they are making good profits. What will be the reaction of the shareholder?
Discuss.
2. “In managing working capital the finance manager faces the problem of
compromising the conflicting goals of liquidity and profitability”. –
Comment. What strategy should the finance manager develop to solve this
problem?
3. Design an appropriate capital structure which yield more profitability for a
service industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The success of a business concern depends upon the way in which it’s
earnings are computed, distributed and retained”- Comment on this
statement.
3
1.4 DATABASE MANAGEMENT SYSTEM
1. Discuss the various update operation on relation and types of integrity
constraints that must be checked for each update operation?
2. Explain various levels of Data abstraction in database system?
3. Why is concurrency control needed? Explain lost update, Inconsistent retrievals
and uncommitted dependency anomalies.
4. Construct an ER diagram for Bank transactions.
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human resource planning is a pre-requisite for effective management of human
resources”. In the light of this statement, analyse the significance of human
resource planning.
2. Explain a sample HR departmental structure for a large manufacturing
organization and explain the functions.
3. You are appointed as HR manager for a mid size leather company which is new.
Now you are asked to fix pay scale for the employees. Explain your process of
pay fixation.
4. Performance Appraisal System helps employees to identify the areas in which
they need to improve – Do You agree or disagree? Justify with the suitable
methods.
1.6 MANAGEMENT INFORMATION SYSTEM
1. A Company decided to implement a highly integrated management information
system. Any transaction entered in to the system would immediately affect all
related functional subsystem at all levels of activity. The system was never
implemented successfully. Why do you think it was a failure?
2. Explain a hierarchical database organisation. Give an example of data that has
a ‘natural’ Hierarchical order. What are the limitations of a network
organisation?
3. Discuss the amount of centralization that PBS has and whether this is
functional or dysfunctional.
4. Discuss the role of MIS in the fields of education.
4
1.7 SOFTWARE PROJECT MANAGEMENT
1. A public library is considering the implementation of a computer-based system
to help administer book loan at libraries. Identify the stakeholders in such a
project. What might be the objectives of such a project and how might the
success of the project be measured in practical terms?
2. Assume that a company has decided on a COTS solution that will replace the
whole of the existing maintenance accounting system rather than simply
plugging in additional modules to deal with group accounts. Write a
memorandum to the company’s legal department outlining the important
provisions that a contract to supply this system should have.
3. An organization is contemplating the purchase of a project planning software
tool such as MS project and has decided to draw up quality specifications for
the package. The features that they are particularly concerned are, to set up
details of new projects and updating the project details with information about
actual work completed. Draw up quality specifications in respect of the qualities
of 1) Usability 2) Reliability 3) Recoverability
4. ABC software company is to develop software for effective counselling for
allotment of engineering seats for students with high scores ranking from top
colleges. The product has to be upgraded if the common entrance score is to be
considered. Describe the appropriate product development life cycle and the
standard skills required.
1.8 FINANCIAL AND MANAGEMENT ACCOUNTING
1. Enumerate the ratios that measure a firm’s overall effectiveness and specify the
related formula.
2. “Depreciation is a process of allocation and not of valuation.” Comment.
3. It is said that only cash cost are relevant for capital budgeting decision.
However, depreciation which is a non-cash cost is a prominent part of cash flow
analysis for such an investment decision. How do you explain this paradox?
4. It is said, “cost accounting is a system of foresight and not post-mortem
examination; it turns losses into profit, speeds up activities and eliminates
wastes”. Discuss in detail this statement