ANNAMALAI UNIVERSITY MBA FIRST YEAR ASSIGNMENT ANSWER SHEETS PROVIDED WHATSAPP 91 9924764558
CONTACT
DR. PRASANTH BE MBA PH.D. MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. FINANCIAL MANAGEMENT
FIRST YEAR
Academic Year 2020 - 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 31-03-2021
Last date for submission with late fee ` 300/- : 15-04-2021-04-2019
NOTE:
1. Assignments sent after 15-04-20213will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned
and not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand
corner on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For each
question the answer should not exceed 15–pages. Each assignment carries 25 marks
(2 questions). You are expected to write two questions for every subject.
DR. A. RAJASEKARAN
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. Take any country with which you are familiar and discuss how a factor in the
educational environment imparts on managing an enterprise.
2. Choose the organization where matrix type of departmentation is appropriate?
Compare the pros and cons of this type over the others.
3. "A misconceived and incapable leader may take his followers to dangers of life".
Explain the statement. Describe the qualities and trait of any two successful,
Entrepreneurs in India.
4. The job of the supervisor is many more difficult than that of higher level managers’.
Examine the major responsibilities of a supervisor in an agro based Industry.
1.2 MARKETING MANAGEMENT
1. What kinds of sales promotion techniques are available for laptop computers?
Based on the schemes available in the market, suggest a suitable scheme for a
company planning to launch a Laptop.
2. How do marketers disaggregate a market into a number of sub-markets/District
sub-units of buyers – What are the constraints a marketer will face to a
homogeneous market – Explain?
3. Do you think the market segmentation criteria bring market opportunities to
product marketer? If so, identify them. Also identify some leading brands
currently positioned for women in these segments. Can you think of few for
your own innovative product concepts targeted at these segments?
4. In today’s India the growth of online marketing is going with upward trend.
Discuss the pros. & cons. Which segment of consumers and what kind of
products dominates online marketing?
1.3 FINANCIAL MANAGEMENT
1. Due to over capitalization the company may collapse which would certainly
affect its employees, society, consumers and its shareholders. What remedies
you would suggest? Give suitable examples.
2. Assume that you are a financial manager of medium sized company. Explore the
possibilities of generating the different sources of capital at fair rate.
3. The contention that dividends have an impact on the share price has been
characterized as the bird-in-the hand argument. Explain the essential of this
argument. Why this argument is considered fallacious?
4. Identify the macro factors which are prevailing in the global economy, leading to
mergers and acquisitions.
3
1.4 OPERATIONS MANAGEMENT
1. Discuss the various inventory models used in industries. Do you think JIT
inventory is successful in India? Explain.
2. How an MRP system does helps management, monitor the performance of
the inventory system? Give a specific example of what the system does to
direct management’s attention to problem areas?
3. Bring out the arguments for and against 'make' or 'buy' decisions. How is the
problem of make-or-buy resolved? Explain this by considering a bike
manufacturing company.
4. Discuss the functions of purchasing department in an Industry. Explain some
methods of purchasing commonly adopted in an Industrial Purchasing. Why
should the purchasing documents be legally sound?
1.5 HUMAN RESOURCE MANAGEMENT
1. Design a process for promoting internal candidates. How does the process differ
from the one used for selecting external applicants?
2. Explain the principles of disciplining employees. What are the consequences of
enforcing discipline without prior information?
3. As a frontline supervisor, what indicators would you need in order to decide
whether a low-performing subordinate was a selection mistake are merely needs
training? Illustrate this dilemma with suitable examples.
4. A growing number of employees are reluctant to accept overseas assignments.
Why do they refuse? What benefits and services would you offer to them to
accept such transfer?
1.6 STATISTICS FOR MANAGERS
1. a) Write clearly the relationship between binomial Poisson distribution.
b) Five hundred television sets are inspected as they come off the production
line and the number of defects per set is reordered below:
No. of defects : 0 1 2 3 4
No. of Television : 368 72 52 7 1
Estimate the average number of defects per set and the expected
frequencies assuming Poisson distribution.
2. There is a general belief that high income families send their children to
government school. For this, 1000 families were selected in a city and the
following results were obtained.
Income Public school Government school Total
Low 100 200 300
High 500 200 700
Total 600 400 1000
Use chi-square test to determine whether income level and the type of
schooling are associated.
4
3. From the following data
X 25 22 28 26 35 20 22 40 20 18
Y 18 15 20 17 22 14 16 21 15 14
a) Calculate regression equation X on Y and Y on X.
b) Estimate X when Y = 20
c) Estimate Y when X=20
d) Calculate Karl Pearson's coefficient of
correlation
e) Check whether Regression line is a good fit.
4. Define the inverse of a matrix. Solve the following system of equations using
matrix inversion method?
2x + 4y + 2z = 12
5x – 2y + 6z = 07
3x + 3y – 4z = 5
1.7 MANAGERIAL COMMUNICATION
1. Elaborate on the merits and demerits of using technology in business
communication.
2. “Body language is one of the ways to communicate to the employees down the line” –
Do you consider that it is effective? Explain.
3. The President of the company has asked for a study of the employee's
attitude over company's personnel policies. Write a research proposal on the
specific topic of your choice.
4. You have recently joined a branch of a company as its manager. Write a
report to the head office on the defects in the routine work of the branch.
Also, suggest remedies for those defects.
1.8 ACCOUNTING FOR MANAGERS
1. A distinguished professor has stated “a statement of changes in financial
position is like a motion picture, explaining the difference between two
photographs, the balance sheet as of the end of the current year and the
balance sheet as of the end of the preceding year.” Do you agree with this
analogy? Justify your response.
2. “A branch or business segment that shows negative operating income should be
shutdown.” Do you agree or not? Justify your views for and against.
3. “The interest coverage ratio does not tell us much about the debt servicing
ability of a firm” – Comment.
4. Indirect method of reporting cash flows from operating can create an erroneous
impression about non-cash expenses (such as depreciation). What kind of
impression it can create and why is it erroneous.
M.B.A. Assignment/FM/ 1ST YEAR/ AUP/ / C-500
ANNAMALAI UNIVERSITY PRESS 2020 - 21
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A.
FIRST YEAR
Academic Year : 2020 - 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 31.03.2021
Last date for submission with late fee ` 300/-: 15.04.2021
NOTE:
1. Assignments sent after 15.04.2021 will not be evaluated.
2. Assignments should be in the own handwriting of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial assignments
will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For
each question the answer should not exceed 15 – pages. Each assignment carries
25 marks (2 questions). You are expected to write two questions for every subject.
Dr. A.RAJASEKARAN
DIRECTOR
1.1 PRINCIPLES OF MANAGEMENT
1. “Management is an art of getting things done through people.” Do you think
this definition is adequate for the present day concept of management?
2. “MBO plays a major role in planning process” – Critically analyse the
statement in detail with live examples.
3. Analyse the leadership style of any real life business leader. Does it fit into
any leadership theory? What do you think has made him or her, an effective
leader? Support your answer with relevant cases.
4. "A misconceived and incapable leader may take his followers to dangers of
life". Explain the statement. Describe the qualities and trait of any two
successful, Entrepreneurs in India.
1.2 ACCOUNTING FOR MANAGERS
1. "The effect of price reduction is always to reduce the p/v ratio, to raise the B.E.P.
and shorten the MOS." Explain with suitable example.
2. “Accounting ratios are mere guides and complete reliance on them in decision
making is suicidal.” Elucidate.
3. Discuss the role and contribution of the professional accounting institutions in
the development of accounting in 21ST century.
4. “Investment in equity share is better than the Investment in other mode” –
How can you justify this statement in the light of risk and returns.
1.3 MANAGERIAL ECONOMICS
1. Explain how “wealth maximization” paves a great role for the growth of
Indian economy.
2. “How do prices play a great role in determining a specific market?” Discuss the
above statement with suitable example.
3. Define National Income and discuss any one of the methods for calculating
National Income of Indian Economy.
4. “Prices are the automatic regulator that tends to keep production and
consumption in line with each other" - Explain.
1.4 LEGAL ENVIRONMENT OF BUSINESS
1. "The Doctrine of legal personality as applied to a company has produced
astonishing effects and has been applied with few exceptions" - Discuss.
2. “A joint stock company is an artificial person but not citizen” – Comment on
this statement.
3. “If a contract is broken, the law will endeavour so far as money can do it, to
place the injured party in the same position as if the contract has been
performed” – Discuss.
4. Discuss the legal provisions regarding the appointment of company directors
in general meetings.
1.5 RESEARCH METHODOLOGY AND STATISTICS
1. What is cluster analysis? Give a situation to apply cluster analysis and explain
the steps as well as the expected result according to you.
2. Case study research is an existing situation as a means of creating and testing of
hypothesis. Critically evaluate your view on this with a suitable example.
3. Assume that you have been appointed to conduct a market survey for
examining the satisfaction among the guests stayed in a star hotel, Design a
sampling plan to accomplish this purpose.
4. How research will be helpful for the development of a nation’s economy? Give
your views with real time examples.
1.6 INTERNATIONAL BUSINESS
1. Evaluate the advantages and disadvantages of FDI. What is your opinion on
the role of FDI in the economic development of the host country? Illustrate
your answer with India’s experience.
2. “Globalisation necessitates and facilitates international operations management”. –
Substantiate your views.
3. “IMF and World Bank serve the interests of industrialized nations rather than
those of the developing countries.” – Discuss.
4. Euro Dollar is becoming more powerful than the dominance of US Dollar in
World Economy day by day – Critically evaluate.
1.7 MANAGERIAL COMMUNICATION
1. Write a detailed business report pertaining to the establishment of a factory
outside the city limit. Your report should include all vital aspects to arrive at
a decision to start or not to start the factory.
2. Why do writing and speaking become more important as people rise in the
organization? Demonstrate your ideas and a perspective in the corporate
context.
3. Discuss the ways to improve communications with people who speak English as
a second language and the ways to improve communications with people who
don’t speak your language at all.
4. Identify the reasons for the recent recession in job market. Give your opinion
on the basis of Global Economic Crisis. Do you think that communication
plays a vital role in selection process?
1.8 ORGANISATIONAL BEHAVIOUR
1. Describe how competition and total quality are affecting Organizational
Behaviour. Why is managing Organizational Behaviour in changing times
challenging?
2. “Participation is an excellent method for identifying differences and resolving
conflicts.” Do you agree or disagree? Justify your stand.
3. “You cannot motivate manager, they are self-propelled. You just get out of
their way, if you really want performance” – Comment.
4. "High cohesiveness in a group leads to higher group productivity.” Do you agree
or disagree? Justify your stand. What might motivate you to join a group?
M.B.A. 1st YEAR - Assignment C-300
ANNAMALAI UNIVERSITY PRESS 2020 – 21
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. HUMAN RESOURCE MANAGEMENT
FIRST YEAR
Academic Year 2020 - 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 31.03.2021
Last date for submission with late fee ` 300/- : 15.04.2021
NOTE:
1. Assignments sent after 15.04.2021 will not be evaluated
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For each
question the answer should not exceed 15 – pages. Each assignment carries 25 marks
(2 questions). You are expected to write two questions for every subject.
DR. A. RAJASEKARAN
DIRECTOR
1.1 PRINCIPLES OF MANAGEMENT
1. Take any country with which you are familiar and discuss how a factor in the
educational environment imparts on managing an enterprise.
2. Choose the organization where matrix type of departmentation is appropriate?
Compare the pros and cons of this type over the others.
3. "A misconceived and incapable leader may take his followers to dangers of life".
Explain the statement. Describe the qualities and trait of any two successful,
Entrepreneurs in India.
4. The job of the supervisor is many more difficult than that of higher level managers’.
5. Examine the major responsibilities of a supervisor in an agro based Industry.
1.2 MARKETING MANAGEMENT
1. What kinds of sales promotion techniques are available for laptop computers?
Based on the schemes available in the market, suggest a suitable scheme for a
company planning to launch a Laptop.
2. How do marketers disaggregate a market into a number of sub-markets/District
sub-units of buyers – What are the constraints a marketer will face to a
homogeneous market – Explain?
3. Do you think the market segmentation criteria bring market opportunities to
product marketer? If so, identify them. Also identify some leading brands
currently positioned for women in these segments. Can you think of few for
your own innovative product concepts targeted at these segments?
4. In today’s India the growth of online marketing is going with upward trend.
Discuss the pros. & cons. Which segment of consumers and what kind of
products dominates online marketing?
1.3 FINANCIAL MANAGEMENT
1. Due to over capitalization the company may collapse which would certainly affect
its employees, society, consumers and its shareholders. What remedies you
would suggest? Give suitable examples.
2. Assume that you are a financial manager of medium sized company. Explore the
possibilities of generating the different sources of capital at fair rate.
3. The contention that dividends have an impact on the share price has been
characterized as the bird-in-the hand argument. Explain the essential of this
argument. Why this argument is considered fallacious?
4. Identify the macro factors which are prevailing in the global economy, leading to
mergers and acquisitions.
2
1.4 OPERATIONS MANAGEMENT
1. Discuss the various inventory models used in industries. Do you think JIT
inventory is successful in India? Explain.
2. How an MRP system does helps management, monitor the performance of
the inventory system? Give a specific example of what the system does to
direct management’s attention to problem areas?
3. Bring out the arguments for and against 'make' or 'buy' decisions. How is the
problem of make-or-buy resolved? Explain this by considering a bike
manufacturing company.
4. Discuss the functions of purchasing department in an Industry. Explain some
methods of purchasing commonly adopted in an Industrial Purchasing. Why
should the purchasing documents be legally sound?
1.5 HUMAN RESOURCE MANAGEMENT
1. Design a process for promoting internal candidates. How does the process differ
from the one used for selecting external applicants?
2. Explain the principles of disciplining employees. What are the consequences of
enforcing discipline without prior information?
3. As a frontline supervisor, what indicators would you need in order to decide
whether a low-performing subordinate was a selection mistake are merely needs
training? Illustrate this dilemma with suitable examples.
4. A growing number of employees are reluctant to accept overseas assignments.
Why do they refuse? What benefits and services would you offer to them to
accept such transfer?
1.6 STATISTICS FOR MANAGERS
1. a) Write clearly the relationship between binomial Poisson distribution.
b) Five hundred television sets are inspected as they come off the production
line and the number of defects per set is reordered below:
No. of defects : 0 1 2 3 4
No. of Television: 368 72 52 7 1
Estimate the average number of defects per set and the expected frequencies
assuming Poisson distribution.
2. There is a general belief that high income families send their children to
government school. For this, 1000 families were selected in a city and the
following results were obtained.
3
Income Public school Government school Total
Low 100 200 300
High 500 200 700
Total 600 400 1000
Use chi-square test to determine whether income level and the type of
schooling are associated.
3. From the following data:
X 25 22 28 26 35 20 22 40 20 18
Y 18 15 20 17 22 14 16 21 15 14
a) Calculate regression equation X on Y and Y on X.
b) Estimate X when Y = 20
c) Estimate Y when X=20
d) Calculate Karl Pearson's coefficient of correlation
e) Check whether Regression line is a good fit.
4. Define the inverse of a matrix. Solve the following system of equations using
matrix inversion method.
1. 2x + 4y + 2z = 12
2. 5x – 2y + 6z = 07
3. 3x + 3y – 4z = 5
1.7 MANAGERIAL COMMUNICATION
1. Elaborate on the merits and demerits of using technology in business
communication.
2. “Body language is one of the ways to communicate to the employees down the line” –
Do you consider that it is effective? Explain.
3. The President of the company has asked for a study of the employee's
attitude over company's personnel policies. Write a research proposal on the
specific topic of your choice.
4. You have recently joined a branch of a company, as its Manager. Write a
report to the head office on the defects in the routine work of the branch.
Also, suggest remedies for those defects.
1.8 ORGANISATIONAL BEHAVIOUR
1. “Behaviour is basically dissimilar” How will you try to ensure uniformity in
behaviour towards achieving conformity with organizational goals?
2. “Informal organization is detrimental to the interests of formal organization and
therefore, it is an evil to be nipped in the bud itself”. Comment on this
statement and explain how management should handle informal groups.
3. Do you think there might be any positive and significant relationship between the
possession of certain personal values and successful career progression in
organizations like Infosys, Tata group of companies and Apollo Hospital? Discuss.
4. Cite two examples of impression management based on your own experience.
Why do people try to manage impressions?
M.B.A. – 1ST YEAR / HRM – ASSIGNMENT- AUP/ C-750
ANNAMALAI UNIVERSITY PRESS 2020 – 2021
1
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. MARKETING MANAGEMENT
FIRST YEAR
Academic Year 2020 - 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission: 31-03-2021
Last date for submission with late fee ` 300/- : 15-04-2021-04-2019
NOTE:
1. Assignments sent after 15-04-20213will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned
and not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand
corner on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For
each question the answer should not exceed 15–pages. Each assignment carries
25 marks (2 questions). You are expected to write two questions for every subject.
DR. A. RAJASEKARAN
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. Take any country with which you are familiar and discuss how a factor in the
educational environment imparts on managing an enterprise.
2. Choose the organization where matrix type of departmentation is appropriate?
Compare the pros and cons of this type over the others.
3. "A misconceived and incapable leader may take his followers to dangers of life".
Explain the statement. Describe the qualities and trait of any two successful,
Entrepreneurs in India.
4. The job of the supervisor is many more difficult than that of higher level managers’.
Examine the major responsibilities of a supervisor in an agro based Industry.
1.2 MARKETING MANAGEMENT
1. What kinds of sales promotion techniques are available for laptop computers?
Based on the schemes available in the market, suggest a suitable scheme for a
company planning to launch a Laptop.
2. How do marketers disaggregate a market into a number of sub-markets/District
sub-units of buyers – What are the constraints a marketer will face to a
homogeneous market – Explain?
3. Do you think the market segmentation criteria bring market opportunities to
product marketer? If so, identify them. Also identify some leading brands
currently positioned for women in these segments. Can you think of few for
your own innovative product concepts targeted at these segments?
4. In today’s India the growth of online marketing is going with upward trend.
Discuss the pros. & cons. Which segment of consumers and what kind of
products dominates online marketing?
1.3 FINANCIAL MANAGEMENT
1. Due to over capitalization the company may collapse which would certainly affect
its employees, society, consumers and its shareholders. What remedies you
would suggest? Give suitable examples.
2. Assume that you are a financial manager of medium sized company. Explore the
possibilities of generating the different sources of capital at fair rate.
3. The contention that dividends have an impact on the share price has been
characterized as the bird-in-the hand argument. Explain the essential of this
argument. Why this argument is considered fallacious?
4. Identify the macro factors which are prevailing in the global economy, leading to
mergers and acquisitions.
3
1.4 OPERATIONS MANAGEMENT
1. Discuss the various inventory models used in industries. Do you think JIT
inventory is successful in India? Explain.
2. How an MRP system does helps management, monitor the performance of
the inventory system? Give a specific example of what the system does to
direct management’s attention to problem areas?
3. Bring out the arguments for and against 'make' or 'buy' decisions. How is the
problem of make-or-buy resolved? Explain this by considering a bike
manufacturing company.
4. Discuss the functions of purchasing department in an Industry. Explain some
methods of purchasing commonly adopted in an Industrial Purchasing. Why
should the purchasing documents be legally sound?
1.5 HUMAN RESOURCE MANAGEMENT
1. Design a process for promoting internal candidates. How does the process differ
from the one used for selecting external applicants?
2. Explain the principles of disciplining employees. What are the consequences of
enforcing discipline without prior information?
3. As a frontline supervisor, what indicators would you need in order to decide
whether a low-performing subordinate was a selection mistake are merely needs
training? Illustrate this dilemma with suitable examples.
4. A growing number of employees are reluctant to accept overseas assignments.
Why do they refuse? What benefits and services would you offer to them to
accept such transfer?
1.6 STATISTICS FOR MANAGERS
1. a) Write clearly the relationship between binomial Poisson distribution.
b) Five hundred television sets are inspected as they come off the production
line and the number of defects per set is reordered below:
No. of defects : 0 1 2 3 4
No. of Television:368 72 52 7 1
Estimate the average number of defects per set and the expected
frequencies assuming Poisson distribution.
2. There is a general belief that high income families send their children to
government school. For this, 1000 families were selected in a city and the
following results were obtained.
Income Public school Government school Total
Low 100 200 300
High 500 200 700
Total 600 400 1000
Use chi-square test to determine whether income level and the type of
schooling are associated.
4
3. From the following data
X 25 22 28 26 35 20 22 40 20 18
Y 18 15 20 17 22 14 16 21 15 14
a) Calculate regression equation X on Y and Y on X.
b) Estimate X when Y = 20
c) Estimate Y when X=20
d) Calculate Karl Pearson's coefficient of
correlation
e) Check whether Regression line is a good fit.
4. Define the inverse of a matrix. Solve the following system of equations using
matrix inversion method.
2x + 4y + 2z = 12
5x – 2y + 6z = 07
3x + 3y – 4z = 5
1.7 MANAGERIAL COMMUNICATION
1. Elaborate on the merits and demerits of using technology in business
communication.
2. “Body language is one of the ways to communicate to the employees down the line” –
Do you consider that it is effective? Explain.
3. The President of the company has asked for a study of the employee's
attitude over company's personnel policies. Write a research proposal on the
specific topic of your choice.
4. You have recently joined a branch of a company as its manager. Write a
report to the head office on the defects in the routine work of the branch.
Also, suggest remedies for those defects.
1.8 ADVERTISING AND SALES PROMOTION
1. Discuss the various types of advertising media and explain their characteristics.
Explain with suitable examples.
2. Persuasive advertising is the most obvious kind of advertising- Do you agree?
Elaborate the reasons.
3. Trace and explicate an activity which is having capability to complement and
supplement the functions of marketing.
4. Briefly discuss the top five advertising agencies in India and how do they
function?
M.B.A. Assignment/ MM/ 1STYear/ AUP/ C-200
ANNAMALAI UNIVERSITY PRESS 2020 - 21
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. E-BUSINESS
FIRST YEAR
Academic Year 2020 – 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission: 31.03.2021
Last date for submission with late fee ` 300/-: 15.04.2021
NOTE:
1. Assignments sent after 15.04.2021 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner on
all pages) should be put in an envelop with superscription “MBA Assignments” and
sent to The Director, Directorate of Distance Education, Annamalai University,
Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial assignments
will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For
each question the answer should not exceed 15 – pages. Each assignment carries
25 marks (2 questions). You are expected to write two questions for every subject.
DR. A. RAJASEKARAN
DIRECTOR
1
1.1 PRINCIPLES OF MANAGEMENT
1. Discuss between delegation and decentralization. Cite some of the important
obstacles to effective delegation.
2. Identify four corporate social responsibility initiatives adopted by corporate
which you are familiar with.
3. Discuss the importance of different types of plans in an organization. Explain
how these plans are made in government sectors and in an I.T. Company.
4. “MBO is the motivating factor or controlling technique”. Critically evaluate this
statement. Compare and contrast between MBO and MBE.
1.2 MARKETING MANAGEMENT
1. Assume that a new Korean company plans to enter Indian two wheeler market
analysing the existing brands, what new positioning strategy you would
recommend for the company? Justify your answer.
2. Do you think that female and male roles in purchasing decisions have changed
over the years? Justify your answer with examples based on masculine and
feminine products.
3. Several competing philosophies such as the selling concept, production concept
and product concept exist. How are these different from one another? Quote
appropriate examples.
4. Identify examples from FMCG, Industrial and service sector brands for each
stage of PLC with reasons. Briefly trace the development of a typical product in
each of the life cycle phases.
1.3 FINANCIAL MANAGEMENT
1. "Investment, Financing and Dividend decisions are interrelated." Evaluate
this statement.
2. "There is nothing like an optimum capital structure for a firm" - Critically
examine this statement.
3. The finance manager should take an account of the time value of money in
order to take a correct financial decision. Elucidate the statement with the
help of suitable illustration.
4. The goal of capital management is the maximization of long run earning to
present share holders - Comment on this statement.
2
1.4 DATABASE MANAGEMENT SYSTEM
1. Write a short description of the purpose of PL /SQL procedure. Include simple
operating instructions. If the procedure takes any arguments, include a sample
input that causes it to execute successfully. If your procedure raises an
exception, include instructions on how to get it to raise the exception.
2. Define first, second, and third normal forms when only primary keys are
considered. How do the general definitions of 2NF and 3NF, which consider all
keys of a relation, differ from those that consider only primary key?
3. What do you mean by PL/SQL. What are the advantages of PL/SQL over SQL.
Explain the functions of control loops with examples.
4. Is DBMS usage always advisable or some times we may depend on file base
systems? Comment on the statement by describing the situation where DBMS
is not a better option and file base systems is better.
1.5 HUMAN RESOURCE MANAGEMENT
1. What criteria do you think should be used to measure team performance? What
sources should be used for the appraisal? Should individual performance still
be measured? Why or why not?
2. Develop an organizational change program for improving service in a department
of your organization that you feel is in need of improvement.
3. “There are TWO approaches of managing industrial disputes in an organization:
preventive approach and curative approach.” Discuss this statement and bring
out the various methods of preventing industrial disputes.
4. Interviewing unqualified applicants can be a frustrating experience and a waste
of time for managers, peers or whoever is responsible for interviewing. How can
the HR department minimize or eliminate this problem?
1.6 MANAGEMENT INFORMATION SYSTEM
1. “The way organization cannot exist without MIS. Even information does not
exist without organization.” – Elaborate.
2. Assume yourself as a system analyst of a large scale organization and elaborate
your role in analyzing and developing an information system for the
organization.
3
3. Elaborate in detail the activities involved in development of e-commerce based
Information System in an organization.
4. Discuss the importance of security in I.T. / Information System and explain the
various measures which could be initiated to minimize, if not eliminate
altogether the threats to system security.
1.7 SOFTWARE PROJECT MANAGEMENT
1. Assume the size of an organic type software product has been estimated to be
32,000 lines of source code. Assume that the average salary of a software
engineer is Rs.75,000 per month. Determine the effort required to develop the
software product and the nominal development time.
2. Three different mental obstacles to good decision making were identified in the
text, faculty heuristics, escalation of commitment and information overload.
What steps do you think can be taken to reduce the danger of each of these?
3. Treat yourself as a project manager of a turnkey project of a software industry
and prepare the detailed project checklist for it.
4. Take a project of your choice and explain how you would carry out functional
test for it.
1.8 FINANCIAL AND MANAGEMENT ACCOUNTING
1. Return on investments is a single comprehensive measure that contains
everything happening within the organisation “Explain the statement and
illustrate its computations with imaginary figures?”
2. How do you analyse and interpret financial statement of a company for
reporting on the soundness of its capital structure and solvency?
3. “Funds flow analysis represents a stock to flow linkage.” – Justify your views.
4. “The effect of a price reduction is always to reduce the p/v ratio and to raise the
break-even-point” – Explain and illustrate this by a numerical example.
M.B.A. Assignment/ E.B./ 1ST YR/AUP/C-100
ANNAMALAI UNIVERSITY PRESS 2020 - 21
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INTERNATIONAL BUSINESS
FIRST YEAR
Academic Year : 2020 - 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for EIGHT papers as per instructions.
Last date for submission : 31.03.2021
Last date for submission with late fee ` 300/- : 15.04.2021
NOT E:
1. Assignments sent after 15.04.2021 will not be evaluated
2. Assignments should be in the own handwriting of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelope with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial assignments
will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For
each question the answer should not exceed 15 – pages. Each assignment carries
25 marks (2 questions). You are expected to write two questions for every subject.
DR. A. RAJASEKARAN
DIRECTOR
1.1 PRINCIPLES OF MANAGEMENT
1. ‘Management is the force which leads guides and directs an organization in the
accomplishment of pre-determined objectives’. Do you agree or disagree?
Justify.
2. Take any two Indian companies and examine how they have succeeded or failed
due to poor strategic planning.
3. “A good leader is not necessarily a good manager”. Take one example from
service industry as per your choice and compare the role of leaders and
managers.
4. “The only planning tool we need in the company is the budget. If everyone
meets his or her budget, we need nothing else, and management by
objectives would be an unnecessary frill”. Comment.
1.2 INTERNATIONAL ACCOUNTING
1. Review and comment on the work undertaken for harmonization by various
bodies and explain the details of standard setting process by International
Accounting Standard Board(IASB)
2. “Structure of an organization should be tailor made search for a typical
structure is vain” – Comment on this statement and discuss the factors
affecting organization structure
3. Compare and contrast the following proposed approaches for dealing with
international differences in accounting, disclosure and auditing standards
a). Reciprocity; b) Reconciliation c) International Standards
4. What is the difference between harmonization and standardization? If
comparability is considered desirable, how should it be achieved? Do multinational
enterprises warrant special international accounting standards, or
should such standards be applied to all companies?
1.3 INTERNATIONAL ECONOMICS
1. Do the IMF and other financial institutions play a vital role in foreign trade
policy? If so elucidate the points with apt examples.
2. Describe the term “Balance of payments” Indicate broad categories of
transaction in balance of payments. Is it necessary for the countries to
manage balance of payments? Suggest some measures to change deficit
balance of payment into surplus balance of payment.
3. Write a note on exchange rate. What are the positive and negative effects,
India faced due to Fluctuations in its currency against U.S. dollar in the
recent past.
4. “The concept of foreign trade multiplier is one of the major things in any
International Business Environment”. Briefly discuss the above with current
examples.
1.4 INTERNATIONAL BUSINESS ENVIRONMENT
1. Take an export oriented firm in readymade garments industry of your choice.
What are the different nontrade barriers that it faces? What are your
suggestions to the firm? Explain
2. Explain the role of SDR’s and international organization like IBRD, IFC, and
IDA.
3. a) Enumerate the various legislations governing foreign trade in India, giving
main provisions of any one of them.
b) Location theory explains, why foreign direct investment moves from one
country to another in search of optimum location. Explain.
c) What are other factors which are important to know the flow of foreign
direct investment.
4. Take any company and discuss how its marketing strategy is different in its
home country and foreign country give the reason on it had to be different.
1.5 FOREIGN POLICY OF INDIA
1. Bring to light the recent changes in India’s Foreign Policy. In what way, the
changes are instrumental for the promotion of India’ international trade?
2. Focus on India’s relationship both political and trade with the United States. Do
you agree this relationship is mutually beneficial? Defend your answer.
3. “Small scale industrial sector which was supposed to be benefited by the
canalizing system was most affected one by the canalizing system” – Discuss this
paradox scenario and explain canalizing agencies role in India’s foreign trade.
4. Discuss the role of prime minister in India’s foreign policy formulation since
independence.
1.6 INFORMATION TECHNOLOGY AND E-COMMERCE
1. How a barcode works when you pay for an item in a retail store? What retail
store managers can do with the information collected by the barcode readers?
Explain the problems of using barcodes?
2. Assume a Business Environment in manufacturing sector. Define and design
a system to automate the business process with necessary implementation
of IT. Give the block diagram, DFD and soon if necessary.
3. Explain in detail on-line airline ticketing system. How is it different form
conventional system? Explain with the help of a diagram, type of
transactions one can do, mode of payments and the various security
features of on-line banking system.
4. “Clustering has been popularity recognized as an important data mining task with
broad applications”- Discuss and give one example for each of the following cases.
(a) An application that takes clustering as a major data mining function.
(b) An application that takes clustering as a pre-processing tool for data
preparation for another data mining task.
1.7 COMMUNICATION FOR GLOBAL MANAGERS
1. Discuss any situation in which you are involved where the communication went
wrong. Analyze the communication process in that situation, using the term
sender, receiver and other elements. Which element(s) disturbed the situation?
What lesson you learnt?
2. Explain the basic ingredients of an effective office memo. How can it be used
as a very strong tool to send the right message and get the necessary
action?
3. a) Why do you think the communication plays a vital role in organizations?
b) Discuss the communication process in Detail.
4. “Informal Communication announces bad moods of Managers” – Under What
Circumstance this statement is valid? Explain.
1.8 ORGANISATIONAL BEHAVIOUR
1. While managing workforce, “Participation is an excellent method for identifying
differences and resolving conflicts.” Do you agree or disagree? Illustrate with
real life examples.
2. Some changes in organisations are unplanned, where as others are the result of
strategic plans. Give examples of each of their verities of change and explain
their implications for organisational functioning.
3. Once you are established in your careers, what special challenges are you likely
to confront? What can you do to enhance your chance of having a fully
satisfying successful career?
4. “Learning is involved in almost everything that everyone does”. Substantiate your
views and indentify the applications of learning in positive and negative
reinforcement’s strategy.
M.B.A. - 1ST Year / IB – Assignment- AUP/ C-150
ANNAMALAI UNIVERSITY PRESS 2020 - 2021
ANNAMALAI UNIVERSITY
DIRECTORATE OF DISTANCE EDUCATION
M.B.A. INFORMATION SYSTEMS
FIRST YEAR
Academic Year 2020 - 2021
ASSIGNMENT TOPICS
This booklet contains assignment topics. Students are asked to write the
assignments for SEVEN papers as per instructions.
Last date for submission : 31.03.2021
Last date for submission with late fee ` 300/- : 16.04.2021
NOTE:
1. Assignments sent after 16.04.2021 will not be evaluated.
2. Assignments should be in the own hand writing of the student concerned and
not type-written or printed or photocopied.
3. Assignments should be written on A4 paper on one side only.
4. All assignments (with Enrolment number marked on the Top right hand corner
on all pages) should be put in an envelop with superscription “MBA
Assignments” and sent to The Director, Directorate of Distance Education,
Annamalai University, Annamalainagar – 608 002 by Registered post.
5. No notice will be taken on assignments which are not properly filled in with
Enrolment Number and the Title of the papers.
6. Students should send full set of assignments for all papers. Partial
assignments will not be considered.
ASSIGNMENT INSTRUCTIONS
Write assignments on any TWO questions in each paper out of the FOUR. For each
question the answer should not exceed 15 – pages. Each assignment carries 25 marks
(2 questions). You are expected to write two questions for every subject.
DR. A. RAJASEKARAN
DIRECTOR
2
1.1 PRINCIPLES OF MANAGEMENT
1. “Management is an art of getting things done through people.” Do you think
this definition is adequate for the present day concept of management?
2. “MBO plays a major role in planning process” – Critically analyse the statement
in detail with live examples.
3. Analyse the leadership style of any real life business leader. Does it fit into any
leadership theory? What do you think has made him or her, an effective leader?
Support your answer with relevant cases.
4. "A misconceived and incapable leader may take his followers to dangers of life".
Explain the statement. Describe the qualities and trait of any two successful,
Entrepreneurs in India.
1.2 MANAGERIAL ECONOMICS
1. Explain how “wealth maximization” pave a great role for the growth of Indian
economy.
2. “How do prices play a great role in determining a specific market?” Discuss the
above statement with suitable example.
3. Define National Income and discuss any one of the methods for calculating
National Income of Indian Economy.
4. “Prices are the automatic regulator that tends to keep production and
consumption in line with each other" - Explain.
1.3 ACCOUNTING AND FINANCE FOR MANAGERS
1. "The effect of price reduction is always to reduce the p/v ratio, to raise the
B.E.P. and shorten the MOS." Explain with suitable example.
2. ”Accounting ratios are mere guides and complete reliance on them in decision
making is suicidal.” Elucidate.
3. Discuss the role and contribution of the professional accounting institutions in
the development of accounting in 21ST century.
4. “Investment in equity share is better than the Investment in other mode” – How
can you justify this statement in the light of risk and returns.
3
1.4 MARKETING MANAGEMENT
1. In Indian business, firms personal selling is skewed in favour of customers
(merchant middlemen). Discuss this statement and describe the current status
of personal selling in India.
2. “Physical distribution has been described as the other half of marketing and
economy’s Dark Continent.” Do you agree with this statement? Explain.
3. “Packaging has been criticized as being expensive giving no additional value and
often deceptive.” How would you justify marketer’s use of packaging?
4. Do you think that social media advertisements would kill all other traditional
media? Give your views with proper justification. Also explain under what
circumstances online advertisements would be highly recommended.
1.5 HUMAN RESOURCE MANAGEMENT
1. “Job analysis is just another burden placed an organisations through
governmental legislation.” Do you agree or disagree? Discuss.
2. You are appointed as HR manager for a large size company of your choice. Now
you are asked to fix pay scale for the employees. Explain your process of pay
fixation.
3. “Human Resource Management is a proactive approach and personnel
management is a reactive approach to perform the same set of functions related
to managing human resources.” Do you agree with this statement?
4. “HR Outsourcing has become a common practice throughout the world.”
Discuss the implications of HR outsourcing on HRM functions.
1.6 PRODUCTION AND MATERIALS MANAGEMENT
1. Investigate any firm of your choice to determine how the materials management
function fits into its organization. Prepare an organizational chart for the firm.
2. Selecting a facility location usually involves a sequence of decisions. This
sequence can include a national decision, a regional decision, a community
decision and a site decision. Elucidate your views with reference to the above
context.
3. What is statistical process control for fraction defectives? With a suitable
example of a real life problem, explain the step-by-step procedure for designing
a statistical process control chart for fraction defectives.
4. "Spending Money for Maintenance is an Investment" – Substantiate your views.
4
1.7 RESEARCH METHODS FOR MANAGEMENT
1. What is cluster analysis? Give a situation to apply cluster analysis and explain
the steps as well as the expected result according to you.
2. Case study research is an existing situation as a means of creating and testing
of hypothesis. Critically evaluate your view on this with a suitable example.
3. Assume that you have been appointed to conduct a market survey for
examining the satisfaction among the guests stayed in a star hotel, design a
sampling plan to accomplish this purpose.
4. How research will be helpful for the development of a nation’s economy? Give
your views with real time examples.
M.B.A. - 1ST Year - ASSIGNMENT C-200
ANNAMALAI UNIVERSITY PRESS 2020 - 21
No comments:
Post a Comment