ISTM DMS EXAM ANSWER SHEETS WITH THESIS REPORT PROVIDED
CONTACT
DR. PRASANTH BE BBA MBA PH.D. MOBILE / WHATSAPP: +91 9924764558 OR +91 9447965521 EMAIL: prasanththampi1975@gmail.com WEBSITE: www.casestudyandprojectreports.com
Course : Doctorate in Management Studies (DMS)
Subject : Business Environment
Answer the following question.
Q1. What is consumer education? (10
marks)
Q2. Explain GDP at factor cost? (10
marks)
Q3. Write note on allocation of given stock of consumer's goods. (10
marks)
Q4. What is Agricultural Export Zones? (10
marks)
Q5. Business decision making and the impact of the macro-environment, Discuss. (10
marks)
Q6. Throw light on decision making and the impact of micro-environment. (10
marks)
Case Studies
CASE STUDY (20
Marks)
Asia had emerged as the destination for medical (healthcare) tourism capitalizing on advantages of “lower cost skilled
personnel, cultural factors, natural endowments and unique forms of medicine.” The targeted consumers were patients
from developed nations where medical treatments were expensive and the waiting lists long. By providing medical
services to foreign customers, these countries were not only generating valuable foreign exchange, but were also
creating employment opportunities. Thailand was the leader in the region, followed by Singapore and Malaysia and India
as the preferred destinations for medical treatment. The benefits of foreign exchange, employment and growth in
national income, which extended well beyond the medical, travel and tourism sectors attracted government interest
across Asia, and efforts to attract medical tourists added to the growth of the industry Though Asian countries provided
cheaper medical services, they were also perceived by some as being manned by low quality doctors who provided poor
quality treatment. Pricing of the treatments and packages across the region varied. Experts opined that the over
emphasis on the foreign patients who offered higher revenue compared to domestic patients can be detrimental to public
healthcare services in the home country. Despite the issues and challenges, the region had vast opportunity for growth
The case describes the growth and reasons of the Asian region as a preferred destination for Medical/Healthcare
Tourism and the importance of the healthcare tourism industry in the Asian economies. The case details the issues and
challenges for the countries in servicing the patients. The case ends on the discussion whether such emphasis on
healthcare tourism was diverting the attention and resources of the government from the domestic healthcare needs,
especially public health. With such competition and challenges, would Asian countries be able to capitalize on the
opportunity and at the same time fulfill the social obligation of healthcare at home
Answer the following question.
Q1. Discuss the growth and reasons of the Asian region as a preferred destination for Medical/Healthcare
Tourism and the importance of the healthcare tourism industry in the Asian economies.
Course : Doctorate in Management Studies (DMS)
Subject : Business Management
Answer the following question.
Q1. Discuss coordination and cooperation (10
marks)
Q2. Write a note on directing (10
marks)
Q3. Discuss Purchasing (10
marks)
Q4. Discuss plant and equipment (10
marks)
Q5. Explain specific features of the Gandhian Business Management (10
marks)
Q6. Give departments of commercial office (10
marks)
Q7. Discuss kinds of partnership (10
marks)
Q8. Differentiate partnership and co-ownership
BUSINESS PLANNING AND POLICY
Answer the following question.
Q1. How to write a case analysis? (10
marks)
Q2. Explain Lewin’s Three-step model. (10
marks)
Q3. What is the role of a strategic leader? (10
marks)
Q4. Explain strategic pricing.
Q5. Critically examine Vertical integration. (10
marks)
Q6. What is a value chain? How to conduct value chain analysis? (10
marks)
Q7. What are the steps in SWOT analysis? (10
marks)
Q8. Define strategic management. What are the characteristics of strtegic management?
CORPORATE LAW
Answer the following question.
Q1. Discuss Ultra Vives Borrowing (10
marks)
Q2. Ignorance of law is no excuse.
(Classify
public law
marks)
Q3. Explain gifting of Corporate veil (10
marks)
Q4. Explain concept need not be in writing
Q5. Discuss power to impose lesser penalty (10
marks)
Q6. What is the mode of giving a public notice (10
marks)
Q7. What are the duties and rights of a pledgor? (10
marks)
Q8. How to maintain liquid assets
FINANCIAL MANAGEMENT
Answer the question in True/False.
Q1. Why does diversification reduce risk? (10
marks)
a). True
b). False
Answer the following question.
Q2. What can a financial institution often do for a deficit economic unit (DEU)that it would have difficulty
doing for itself if the DEU were to deal directly with an SEU?
(10
marks)
Q3. Why is the cash flow statement not a suitable judge of profitability ?
Q4. Why the companies prefer to raise money through debt not through equity? (10
marks)
Q5. Describe how society's interests can influence financial managers (10
marks)
Q6. How does ‘Interest coverage ratio’ affects the capital structure. (10
marks)
Q7. Different types of investments time horizons. (10
marks)
Q8. Explain the equation of EBIT when it is equal to Break Even Point
HUMAN RESOURCE MANAGEMENT
Answer the question in True/False.
Q1. What are the strategic challenges HRM facing? (10
marks)
a). True
b). False
Answer the following question.
Q2. What is Human Resource Planning? (10
marks)
Q3. Explain the model of strategic HRM?
Q4. What are the advantages of HRP? (10
marks)
Q5. State the steps involved in managing effective Benefits Program? (10
marks)
Q6. Write short notes on: a) In- Basket Technique. b) Management Games. (10
marks)
Q7. Write short notes on followings? • Team incentives • Organization wide incentives (10
marks)
Q8. What are the pay-surveys? And whats its usefuless?
INTERNATIONAL BUSINESS
Answer the following question.
Q1. Define international pricing. (10
marks)
Q2. Explain main activities of ITPO. (10
marks)
Q3. Describe International Product Life Cycle. (10
marks)
Q4. Enumerate the importance of International Business in Indian Industrial development.
Q5. What are some of the key strategies that a company can adopt to manage International Human
Resource ?
(10
marks)
Q6. Write in your words how does globalisation impact the underdeveloped nations. (10
marks)
Q7. List out various types of services & explain any one in detail. (10
marks)
Q8. What are the corrective measures in India’s foreign trade by the government?
MARKETING MANAGEMENT
Answer the following question.
Q1. Explain Personal selling. (10
marks)
Q2. Explain Approaches to pricing. (10
marks)
Q3. Promotional schemes favouring the dealer slowly become less effective. Further when these methods
to redeem this situation.
(10
marks)
Q4. Discuss the pricing techniques application to a FMCG product being launched In a highly competitive
market.
CASE STUDY (20
Marks)
This case analyses the distribution strategy of Hindustan Lever Limited (HLL), the 51.6% subsidiary of Unilever and the
largest FMCG Company in India. Traditionally HLL's distribution network consisted of wholesalers and retailers. HLL had
presence in 80 lakhs retail outlets and there was 'one size fit for all' distribution strategy to serve all those outlets. But
due to change in consumer demography, consumer behavior and market structure, the traditional distribution system
failed to deliver the results. Urban customers wanted products with unique, value added and customized offerings with
convenient shopping. Apart from this, emergence of rural market also forced HLL to change its distribution system. HLL
dealt with these two issues differently. For urban market it developed different distribution system cater to different type
of customers. Along with this, it provided value added service, convenience and customized offering to urban customers.
On the other hand, in rural markets, to increase brand awareness and product availability, it introduced alternative
distribution systems. Through these changes, HLL brought its brands closer to customers. HLL's approach to distribution
was holistic and developed a three-way convergence of product availability, brand communication and brand
experience.
Answer the following question.
Q1. Discuss about the supply chain management and logistics system in FMCG market
Q2. Explain the effectiveness of logistics system in rural market.
Q3. Debate the evolution of market logistics system.
Q4. Discuss how effective implementation of information technology helps a company to make its supply
chain an efficient one
CASE STUDY (20
Marks)
Global Film Industry, despite having started in Europe, had lost its prominence to Hollywood. It is believed that one
among the few, for the Europeans to be happy about, is the creation of brand like James Bond, a fictional character that
was conceived by the British novelist, Ian Fleming. Having his novel Dr. No made into a feature film by EON Productions
in 1962, the Bond movie series numbered twenty-one by 2006. The series had excelled for four decades, by changing
its product offering to suit the contemporary demands, but without changing its core value. Even today James Bond
movies are associated with cool girls, ruthless villains, exotic locations, sexual connotations, cars and gadgets. However,
many branding experts question whether this value offering and product relevance of James Bond would have a long
mileage, in the context of changing customer preferences and technological revolutions in the film industry.
Answer the following question.
Q1. Devise a new business plan to revive the brand Bond.
Q2. Give an overview of the case.
Quantitative Techniques
Answer the following question.
Q1. What factors should be considered in industrial analysis? (10
marks)
Q2. Which factors influence operating environment?
CASE STUDY Marks)
The bulbs manufactured by a company gave a mean life of 3000 hours with standard deviation of 400 hours. If a bulb is
selected at random, what is the probability it will have a mean life less than 2000 hours?
Answer the following question.
Q1. Calculate the probability.
Q2. In what situation does one need probability theory?
Q3. Define the concept of sample space, sample points and events in context of probability theory.
Q4. What is the difference between objective and subjective probability?
Case (20
Marks)
Restaurants can avoid losing customers because of long waiting queues. Some restaurants have chairs to help
customers sit and wait, which they put on the safe side, and remove the chairs as time goes on. Nevertheless, putting
waiting chair is not the only/' solution when the customers would go back and prefer-going to another place, there ls a
need to improve the service time-. The restaurant management needs to understand the situation in a better way
through numerical model. A data was taken from a restaurant in Jakarta. Little's Theorem and M/Ml queuing model was
used to get the ration of arrival, service, utilization, waiting time and likelihood of probable customers. At Sushi Tei, the
customers' arrival rate during the busiest time of the day is 2.22 customers/minute (cpm), while the service is 2.24 cpm.
The average number of customers is 1.22 and that of utilization period is 0.991. The study of queuing or waiting lines is
called the Queuing Theory. The evaluation taken after using the Queuing Theory includes - expected waiting time in line,
average time in the system, length of the line, anticipated number of customers being served at one time, possibility of
customers that cringe, and the possibility of the system in some states, like unoccupied or occupied. This data was
taken after the interviewing the restaurant manager of Sushi Tei, and the data collected through the observations at the
restaurant. The rate of visiting customers was taken from the restaurant. The restaurant used to keep a record of its
everyday routine work. The manager of the restaurant was interviewed to find about the capacity of the restaurant,
number of waiters and waitresses working there, and also the number of cooks. It was observed that the M/M/1
operation was best suited for the queuing model of the restaurant. This shows , that the time of arrival and service are
distributed proportionately. The system .of the restaurant contained only one server. It was observed that, though there
were a number of waitresses in the restaurant, only one cook was there to serve all the customers. According to the
analysis done on the functioning of the restaurant, on an average each customer would spend 55 minutes, the length of
the queue is approx. 36 customers, and the waiting time rs approx;. 15 i ! minutes on average. It is seen that the waiting
time is not different from the theoretical waiting time. it is assumed that the possible customers will begin to withdraw on
seeing more than 10 people ahead of them in the queue. It is also observed that, on average, the customer can only
tolerate 40 people in the queue. Since the capacity of the restaurant is for 120 customers when fully occupied, the
possibility of 10 customers in a queue can be calculated as against 130 in the system, i.e., 120 occupants in the
restaurant and 10 or more waiting in the queue. A simulation model will be developed for the restaurant. Through this
simulation, the analytical model results can be attained. Also, the simulation model will help in adding more difficulty so
the model can reflect the exact operation of the restaurant more personally.
Answer the following question.
Q1.
What are the reasons that show that DHS is incapable in evaluating the risks of national security?
(Hint: while the CS needs to evaluate expenditure benefits• for government regulations, such
evaluation seem to have not been done for homeland security in general, DHS is not able to take up
such evaluation.)
Q2. The government spent nearly 141.6 billion dollars each year on Hint: homeland security)
A monte Carlo Case Study (20
Marks)
Laura,' a 57 year old unmarried woman, earns around 68,000 dollars per year with expenditure of 37,500 dollars. She hit
away 14,000 dollars each year and collected 330,000 dollars in her RRSP and TFSA, and also a rented apartment worth
250,000 dollars. She has a iixed pension given by her employer, although it is not indicated to price rise, and Is entitled
to get complete benefits of Canada Pension Plan and Old Age Security, for retirement. She did not have a very
competent portfolio: one fourth of cash is there, and most of it was in contracted sector ETFs, single stocks and
business bonds. Due to wrong entry of ETFs in the account, unnecessary taxes were charged. Even before
reconstructing Laura's portfolio,"he had to make certain that it matched with.her financial aims. Laura's main aim was to
ascertain if she could retire before the age of 65, maybe as early as 60, therefore she had to know if her investments
could produce enough flow of cash after she retires. Monte Carlo may show a top possibility of success with the
allotment of equity of 70% ot 80%. Through a risky questionnaire and art open interview, Justin Ill 'ascertain that Laura
was the best person for a portfolio of 60% fixed income and 40% equities. Through Monte Carlo software, Justin entered
the current portfolio . size of Laura, her rate of savings, projected retirement expenditure, and other employer income
and government pensions. If Laura feels that working till the age of 63 was unpleasant, she could go for the reproduction
again and with different estimation. Increasing her anticipated returns or bringing down the rate of inflation, is only a
thought, therefore, she will have to make some stronger decisions: she will have to making some more savings, or bring
down her rate of planned expenses after retirement. Amazingly, by bringing up the allotment to fixed salary could
increase her opportunity to succeed: in spite of th returns being lower than the equities, the volatility is also less, which
lessens the risk of helpless decline in the early years. At last, Laura decided to work for 6 more years and plan her
retirement at the age of 63. After this, Justin decided to help her make a fresh ETF portfolio to match that goal: it was
finalized at 30% short term business bonds, 30% GICs, and the rest of it was divided among Canadian, L'S and global
equities. Laura was able to make a notified decision through the Monte Carlo simulation, but this wasn't the end of the
procedure. In two or three years time, she will have to visit the location again to see that she is still on the right path of
her retirement goal, as many issues like, loss of job, a legacy, new connections, increase in the interest rates, all these
could bring a change in the main suppositions and she will have to redo her plans. The possibilities are different before
the age of 63. For each added year that Laura works, her portfolio will addition instead of a decrease and this will lead to
a thrilling difference: the success rate will rise up by 25% points if she continues to work till the age of 61 instead of 60.
Answer the following question.
Q1. How much was Laura earning at the age of 57? (Hint: 68,000 dollars per year)
Research Methodology
Answer the following question.
Q1. A manufacturer can sell x items per month at a price of P = 300 – 2x rupees. Producing x items cost
the manufacturer y rupees where y = 2x + 1000. How much production will yield maximum profit.
(10
marks)
Q2.
There are two branches of an establishment employing 200 and 160 persons respectively. If the AMs of
the monthly salaries paid by the two branches are rs. 550 and rs. 450 respectivvely, find AM of the
salaries of the employees of the establishment as a whole.
(10
marks)
Q3. Discuss the concept of hypothesis, in the light of 'Falsifiability Criterion' of Karl Popper. (10
marks)
Q4. A man borrows rs. 1500 and agrees to repay the debt in 5 equal instalmenst with 6% interest,
compounded annually. If the first payment is to be made at the end of the first year, how much should
each payment be?
marks)
Q5.
Choose an area of your interest in Research and draft a Research Proposal with Title, Research
problems, Hypothesis, Variables, Quantification schemes of variables, Research Design and Analysis
plan.
(10
marks)
Q6.
A firm has current sales of rs. 50000 e0.02t per month. The firm wants to embark upon a certain
advertising campaign that will increase the sales by 2% every month over the 12 months period
ofcampaign. Find total increase of sales as a result of the campaign.
(10
marks)
Q7.
A tour operator charges rs. 136 per passenger for 100 passengers with a discount of rs. 4 for each 10
passengers in excess of 100. Determine the number of passengers that will maximize the amount of
money the tour operator services.
(10
marks)
Q8.
A man borrows rs. 1500 and agrees to repay the debt in 5 equal instalmenst with 6% interest,
compounded annually. If the first payment is to be made at the end of the first year, how much should
each payment be?
TRAINING AND DEVELOPMENT
Answer the following question.
Q1. Training needs analysis involves time, effort and money? Justify the costbenefit perspective of it? (10
marks)
Q2. Name the various sources of data which can be used for training needs analysis? (10
marks)
Q3. Explain the meaning and significance of training design? (10
marks)
Q4. What is a design model? Explain any two types of structures?
Q5. Explain the differences between pedagogy and and-ragogy? (10
marks)
Q6. What is organizational analysis? Explain the various components of needs analysis? (10
marks)
Q7. HRD department should work for realizing the business goals. Discuss? (10
marks)
Q8. What is training structure? Why should the designer give importance to the Structure? Explain?
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